17:33:06 EDT Wed 01 Jul 2026
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Toyota Motor North America Reports June, Second Quarter 2026 U.S. Sales Results

2026-07-01 11:40 ET - News Release

Toyota Motor North America Reports June, Second Quarter 2026 U.S. Sales Results

PR Newswire

  • RAV4 Hybrid achieved an all-time best-ever
  • Best-ever June sales for Lexus division
  • 33 electrified vehicle options available between both Toyota and Lexus brands
  • TMNA June electrified vehicle sales of 122,063, up 35.0 percent

PLANO, Texas, July 1, 2026 /PRNewswire/ -- Toyota Motor North America (TMNA) today reported June 2026 U.S. sales of 212,793 vehicles, up 10.1 percent on a volume basis and up 5.7 percent on a daily selling rate (DSR) basis compared to June 2025. Sales of electrified vehicles for the month totaled 122,063, up 35.0 percent on a volume basis and up 29.6 percent on a DSR basis, representing 57.4 percent of total sales volume.

For the second quarter, TMNA reported sales of 673,971 vehicles, up 1.1 percent on a volume basis and up 1.1 percent on a DSR basis versus the second quarter of 2025. Sales of electrified vehicles for the second quarter totaled 383,091, up 19.5 percent on a volume basis and up 19.5 percent on a DSR basis, representing 56.8 percent of total sales volume.

Toyota division posted June sales of 183,627 vehicles, up 11.2 percent on a volume basis and up 6.8 percent on a DSR basis. For the quarter, Toyota division reported sales of 585,211 vehicles, up 2.6 percent on a volume basis and up 2.6 percent on a DSR basis.

Lexus division posted June sales of 29,166 vehicles, up 3.9 percent on a volume basis and down 0.3 percent on a DSR basis. For the quarter, Lexus division reported sales of 88,760 vehicles, down 7.5 percent on a volume basis and down 7.5 percent on a DSR basis.

"Our second-quarter results reflect continued momentum across the Toyota and Lexus lineups," said Andrew Gilleland, senior vice president, Automotive Operations Group, Toyota Motor North America. "Strong demand and disciplined inventory management have fueled consistent gains versus a year ago, and accelerating interest in our electrified vehicles--with month-over-month growth throughout the quarter--reinforces that our multi-pathway approach is resonating. Combined with our commitment to affordability and a broad range of vehicles starting under $35,000, we're well-positioned to expand access to electrification while delivering value across every powertrain."

Highlights(volume basis unless otherwise noted)

TMNA:

  • Second quarter sales up 1.1 percent
  • Second quarter electrified vehicle sales of 383,091, up 19.5 percent
  • June sales up 10.1 percent
  • June electrified vehicle sales of 122,063, up 35.0 percent
  • 33 total electrified vehicles currently available in dealerships between both the Toyota and Lexus brands
  • Among the lowest incentives among full-line manufacturers

Toyota Division:

  • RAV4 Hybrid achieved an all-time best-ever
  • All-time best-ever electrification mix at 61.4%
  • Second quarter sales up 2.6 percent
  • Second quarter electrified vehicle sales of 345,791, up 21.1 percent
  • June sales up 11.2 percent
  • June electrified vehicle sales of 110,627, up 38.0 percent

Lexus Division:

  • Achieved an all-time best-ever June
  • Second quarter sales down 7.5 percent
  • Second quarter electrified vehicle sales of 37,300, up 6.5 percent
  • June sales up 3.9 percent
  • June electrified vehicle sales of 11,436, up 11.7 percent

About Toyota

Toyota (NYSE:TM) has been a part of the cultural fabric in North America for nearly 70 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our more than 1,800 dealerships.

Toyota directly employs nearly 64,000 people in North America who have contributed to the design, engineering, and assembly of more than 50 million cars and trucks at our 14 manufacturing plants. In 2025, Toyota's plant in North Carolina began to assemble automotive batteries for electrified vehicles.

For more information about Toyota, visit www.ToyotaNewsroom.com.

Media contact:
Derrick Brown
derrick.brown@toyota.com

                                                  
     
          TOYOTA  U.S. SALES SUMMARY


                                                        
        
          June 2026


                                                                                                   --CURRENT MONTH --                    --CALENDAR YEAR TO DATE --




                                                                                   2026         2025      DSR %    VOL %     2026        2025         DSR %       VOL %



 
          TOTAL TMNA                                                         212,793      193,209        5.7       10.1  1,243,391   1,236,600           0.5           0.5



 TOTAL TOYOTA DIV.                                                             183,627      165,135        6.8       11.2  1,073,679   1,057,634           1.5           1.5



 TOTAL LEXUS DIV.                                                               29,166       28,074       -0.3        3.9    169,712     178,966          -5.2          -5.2



 COROLLA                                                                        19,873       18,662        2.2        6.5    131,403     120,052           9.5           9.5



 SUPRA                                                                             449          308       39.9       45.8      2,116       1,231          71.9          71.9



 GR86 (INCL FR-S)                                                                  754          809      -10.5       -6.8      4,007       5,427         -26.2         -26.2



 MIRAI                                                                              20            7      174.3      185.7        129          46         180.4         180.4



 CROWN                                                                             656          922      -31.7      -28.9      5,152       5,054           1.9           1.9



 PRIUS                                                                           4,029        3,684        5.0        9.4     19,518      33,845         -42.3         -42.3



 CAMRY                                                                          31,573       25,335       19.6       24.6    179,044     155,330          15.3          15.3



 
          TOTAL TOYOTA DIV. CAR                                               57,354       49,727       10.7       15.3    341,371     320,987           6.4           6.4



 IS                                                                              2,888        1,310      111.6      120.5     14,071       9,858          42.7          42.7



 RC                                                                                  3           94      -96.9      -96.8        237         805         -70.6         -70.6



 ES                                                                                331        3,089      -89.7      -89.3      3,896      19,181         -79.7         -79.7



 LS                                                                                  1           67      -98.6      -98.5        146         691         -78.9         -78.9



 LC                                                                                144           65      112.7      121.5        689         790         -12.8         -12.8



 
          TOTAL LEXUS DIV. CAR                                                 3,367        4,625      -30.1      -27.2     19,039      31,325         -39.2         -39.2



 
          TOTAL TMNA CAR                                                      60,721       54,352        7.2       11.7    360,410     352,312           2.3           2.3



 C-HR BEV                                                                        1,594            0        0.0        0.0      3,748           2     187,300.0     187,300.0



 BZ                                                                              1,953        1,223       53.3       59.7     17,553       9,249          89.8          89.8



 BZ WOODLAND                                                                       294            0        0.0        0.0        554           0           0.0           0.0



 RAV4                                                                           32,350       36,810      -15.6      -12.1    153,955     239,451         -35.7         -35.7



 COROLLA CROSS                                                                   9,644        7,595       21.9       27.0     61,541      51,324          19.9          19.9



 CROWN SIGNIA                                                                    1,728        1,077       54.0       60.4     11,231      12,282          -8.6          -8.6



 VENZA                                                                               1            3      -68.0      -66.7          6         692         -99.1         -99.1



 HIGHLANDER                                                                      3,941        5,071      -25.4      -22.3     32,059      30,056           6.7           6.7



 GRAND HIGHLANDER                                                               12,126       11,577        0.6        4.7     75,521      65,419          15.4          15.4



 4RUNNER                                                                        12,981        5,754      116.6      125.6     72,320      30,013         141.0         141.0



 SEQUOIA                                                                         2,457        2,126       10.9       15.6     13,939      12,222          14.0          14.0



 LAND CRUISER                                                                    2,087        2,885      -30.6      -27.7     16,412      27,336         -40.0         -40.0



 
          TOTAL TOYOTA DIV. SUV                                               81,156       74,121        5.1        9.5    458,840     478,046          -4.0          -4.0



 SIENNA                                                                         10,641        8,345       22.4       27.5     55,252      52,762           4.7           4.7



 TACOMA                                                                         23,158       21,508        3.4        7.7    143,848     130,873           9.9           9.9



 TUNDRA                                                                         11,318       11,434       -5.0       -1.0     74,368      74,966          -0.8          -0.8



 
          TOTAL TOYOTA DIV. PICKUP                                            34,476       32,942        0.5        4.7    218,216     205,839           6.0           6.0



 
          TOTAL TOYOTA DIV. TRUCK                                            126,273      115,408        5.0        9.4    732,308     736,647          -0.6          -0.6



 UX                                                                                813          664       17.5       22.4      5,382       5,001           7.6           7.6



 NX                                                                              5,781        6,227      -10.9       -7.2     30,763      38,253         -19.6         -19.6



 RZ                                                                              1,004          763       26.3       31.6      7,814       3,779         106.8         106.8



 RX                                                                              9,836        8,108       16.5       21.3     59,904      52,888          13.3          13.3



 TX                                                                              5,301        4,729        7.6       12.1     28,112      25,147          11.8          11.8



 GX                                                                              2,444        2,428       -3.4        0.7     14,981      18,893         -20.7         -20.7



 LX                                                                                620          530       12.3       17.0      3,717       3,680           1.0           1.0



 
          TOTAL LEXUS DIV. TRUCK                                              25,799       23,449        5.6       10.0    150,673     147,641           2.1           2.1



 
          TOTAL TMNA TRUCK                                                   152,072      138,857        5.1        9.5    882,981     884,288          -0.1          -0.1



 
          Selling Days                                                            25           24                            152         152



 
          DSR = Daily Selling Rate






                                       
        
     TOYOTA U.S. ELECTRIFIED VEHICLE SALES SUMMARY


                                                    
        
          June 2026


                                                                                                  --CURRENT MONTH --                            --CALENDAR YEAR TO DATE --


                                                                                   2026         2025      DSR %     VOL%     2026        2025         DSR %        VOL%



 TOYOTA PRIUS HYBRID                                                             1,825        2,421      -27.6      -24.6     11,785      26,221         -55.1         -55.1



 TOYOTA PRIUS PLUG-IN HYBRID                                                     2,204        1,263       67.5       74.5      7,733       7,624           1.4           1.4



 TOYOTA COROLLA HYBRID                                                           3,157        3,288       -7.8       -4.0     23,731      27,554         -13.9         -13.9



 TOYOTA CAMRY HYBRID                                                            31,573       25,333       19.6       24.6    179,033     155,289          15.3          15.3



 TOYOTA MIRAI                                                                       20            7      174.3      185.7        129          46         180.4         180.4



 TOYOTA CROWN                                                                      656          922      -31.7      -28.9      5,152       5,054           1.9           1.9



 TOYOTA SIENNA HYBRID                                                           10,641        8,344       22.4       27.5     55,248      52,755           4.7           4.7



 TOYOTA 4RUNNER HYBRID                                                           3,659        1,610      118.2      127.3     17,142       5,512         211.0         211.0



 TOYOTA HIGHLANDER HYBRID                                                        2,242        2,032        5.9       10.3     22,894      15,378          48.9          48.9



 TOYOTA GRAND HIGHLANDER HYBRID                                                  6,645        5,431       17.5       22.4     44,280      31,481          40.7          40.7



 TOYOTA SEQUOIA HYBRID                                                           2,457        2,126       10.9       15.6     13,939      12,222          14.0          14.0



 TOYOTA LAND CRUISER HYBRID                                                      2,087        2,885      -30.6      -27.7     16,412      27,336         -40.0         -40.0



 TOYOTA BZ BEV                                                                   1,953        1,223       53.3       59.7     17,553       9,249          89.8          89.8



 TOYOTA BZ WOODLAND BEV                                                            294            0        0.0        0.0        554           0           0.0           0.0



 TOYOTA RAV4 HYBRID                                                             27,774       14,565       83.1       90.7    118,016      95,813          23.2          23.2



 TOYOTA RAV4 PLUG-IN HYBRID                                                      4,554          633      590.7      619.4     14,775      11,357          30.1          30.1



 TOYOTA COROLLA CROSS HYBRID                                                     1,932        1,922       -3.5        0.5      8,209      17,992         -54.4         -54.4



 TOYOTA CROWN SIGNIA                                                             1,728        1,077       54.0       60.4     11,231      12,282          -8.6          -8.6



 TOYOTA VENZA HYBRID                                                                 1            3      -68.0      -66.7          6         692         -99.1         -99.1



 TOYOTA TACOMA HYBRID                                                            3,030        2,573       13.1       17.8     16,446      14,282          15.2          15.2



 TOYOTA TUNDRA HYBRID                                                            2,195        2,492      -15.4      -11.9     13,891      13,430           3.4           3.4



 LEXUS ES HYBRID                                                                     3        1,629      -99.8      -99.8        160       8,509         -98.1         -98.1



 LEXUS UX HYBRID                                                                   813          664       17.5       22.4      5,382       5,001           7.6           7.6



 LEXUS LX HYBRID                                                                   338          243       33.5       39.1      1,872       1,158          61.7          61.7



 LEXUS NX HYBRID                                                                 2,515        2,668       -9.5       -5.7     15,137      15,450          -2.0          -2.0



 LEXUS NX PLUG-IN HYBRID                                                           747          380       88.7       96.6      5,813       4,230          37.4          37.4



 LEXUS RZ BEV                                                                    1,004          763       26.3       31.6      7,814       3,779         106.8         106.8



 LEXUS RX HYBRID                                                                 4,054        2,452       58.7       65.3     25,483      21,507          18.5          18.5



 LEXUS RX PLUG-IN HYBRID                                                           678          323      101.5      109.9      4,167       3,449          20.8          20.8



 LEXUS TX HYBRID                                                                 1,086        1,028        1.4        5.6      5,623       4,364          28.8          28.8



 LEXUS TX PLUG-IN HYBRID                                                           196           85      121.4      130.6        750         427          75.6          75.6



 LEXUS LS HYBRID                                                                     0            1     -100.0     -100.0          1          24         -95.8         -95.8



 LEXUS LC HYBRID                                                                     2            1       92.0      100.0          5           7         -28.6         -28.6



 
          TOTAL TMNA Electrified Vehicles                                    122,063       90,387       29.6       35.0    670,367     609,475          10.0          10.0



 
          TOTAL TOYOTA Electrified Vehicles                                  110,627       80,150       32.5       38.0    598,160     541,570          10.4          10.4



 
          TOTAL LEXUS Electrified Vehicles                                    11,436       10,237        7.2       11.7     72,207      67,905           6.3           6.3



 
          
            TOTAL TMNA SALES RATIO                                 57.4 %      46.8 %                        53.9 %     49.3 %



 
          Selling Days                                                            25           24                            152         152

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SOURCE Toyota Motor North America

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