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Enter Symbol
or Name
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CA



Fundamental Applications Corp
Symbol FUN
Shares Issued 17,779,871
Close 2015-09-14 C$ 0.88
Market Cap C$ 15,646,286
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Fundamental to launch Foro app in 15 school campuses

2015-09-16 06:36 ET - News Release

Mr. Richard Whitehead reports

FUNDAMENTAL APPLICATIONS CORP. EXPANDS FORO LAUNCH WITH ADDITIONAL CAMPUSES

Foro Technologies Inc., Fundamental Applications Corp.'s wholly owned subsidiary, will expand its product launch from 10 campuses to 15. The decision to expand is a result of strong user adoption, positive student response to the Foro brand, and overwhelmingly cohesive sentiment toward creating a safe selling environment on campuses in Canada and the United States.

Foro is a smart phone-based classifieds-style marketplace designed exclusively for students. Its core value is making transactions easier and safer for students to complete. The time frame for the initial introduction of Foro spans three weeks commencing Sept. 8, falling in line with celebration activities for the start of the fall semester. Five campuses have been added to the 10-campus launch currently in progress as a direct response to overwhelmingly positive sentiment amongst students that have been introduced to the product.

"I am ecstatic about how positively students have taken to safe selling on campus by supporting Foro," commented Richard Whitehead, chief executive officer of Fundamental Applications. "I personally visited several campuses and participated in launch activities to experience firsthand how well our brand resonated with students and to assess speed of adoption. We were genuinely surprised Android downloads were heavy enough to flush out some minor bugs in the app that our teams have aggressively jumped on. In addition to launching the product on more campuses over the next two weeks, we plan to help students build active safe selling communities on their campus. A fully populated classifieds marketplace with a variety of items to purchase will naturally develop. Foro is well on the way to achieving this goal."

In addition to making selling between students fast, easy and fun, one of the key features of Foro is to provide users more information about the people they are transacting with for greater control and a more secure experience. Launch activities for Foro encompass a variety of promotional activities including on-campus street teams of up to four members. The on-campus teams allow Foro to connect with students one to one to build brand awareness and generate downloads for the Student Marketplace app.

We seek Safe Harbor.

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