Mr. George Fleming reports

SOMEDIA EXPANDS VIDEO AD PRODUCTION INTEGRATIONS TO INCLUDE SALESFORCE MARKETING CLOUD

Somedia Networks Inc. continues to aggressively expand the availability of its video ad production app Somedia Video Ads by integrating with Salesforce Marketing Cloud. Salesforce Marketing Cloud joins the growing list of Somedia's newest integration partners.

The app enables users to order the production of a wide variety of optimized video ad styles, including branded content, anywhere in North America, delivered in 14 days or less. Ordering, creative development, screening, delivery and deployment of video content is entirely cloud based. The app also enables advanced content targeting, custom video players, real-time analytics and automated deployment of video content to Facebook and YouTube.

According to the recently published Advertising Expenditure Forecasts by Zenith Optimedia, on-line video is the fastest-growing advertising category with 34 per cent growth in 2014 to $10.9-billion, forecasted to grow at an average of 29 per cent a year to reach $23.3-billion in the United States by 2017.

"Our goal at Somedia is to solve the biggest video marketing problem faced by marketers and agencies today -- that is, the lack of an accessible, affordable and scalable solution to produce and manage video content anywhere in North America," said George Fleming, founder and chief executive officer of Somedia Networks. "By aggressively expanding our video ad production capabilities through platforms like the Salesforce Marketing Cloud, our solution is now in front of tens of thousands of potential clients across North America."