Mr. Atul Sabharwal reports

SNIPP SIGNS LOYALTY RECEIPT-PROCESSING DEAL WITH RETAIL PROPERTY LEADER CARUSO AFFILIATED

Snipp Interactive Inc. has won a six-figure contract with Caruso Affiliated, recognized around the world as the most innovative and successful developer of retail, dining and lifestyle destinations. As part of the agreement, Snipp will be integrating its receipt-processing capability into the Caruso loyalty experience, Caruso Rewards.

The Caruso Rewards program is a complimentary loyalty program that rewards guests when they shop, dine and see their favourite movies at the Grove and the Americana at brand retail centres. As well as earning points for items purchased across the properties, guests also can get their parking validated if they spend over $250 in a single visit.

Building on the success of the existing program, Snipp's SnippCheck receipt processing will enable guests to submit a receipt for any purchase within the property from within the Caruso app or by e-mail, SMS, or Web, where they can upload and receive points. In addition, guests will be able to get their receipts submitted through a new concierge app as part of Caruso Affiliated, delivering the best possible user experience.

According to Judy Johnson, chief marketing and communications officer at Caruso Affiliated: "Delivering the best possible experience to our guests is key. We are excited to partner with Snipp in evolving our program and further enhancing our Caruso Rewards experience. Snipp demonstrated its CRM and loyalty technology can deliver both the quality and the levels of service our guests expect and for which we are known."

David Hargreaves, chief client officer at Snipp, believes that this agreement is strategically significant. "Caruso Affiliated is recognized as the innovation leader among retail developers. We see a huge opportunity within this sector to leverage the combination of our loyalty platform and receipt processing in the broader shopping mall sector," commented Mr. Hargreaves.

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