Mr. Atul Sabharwal reports

SNIPP LAUNCHES WHITE-LABEL LOYALTY APP COMPANION FOR ITS SNIPPLOYALTY PLATFORM

Snipp Interactive Inc. has launched a white-label loyalty app for brands and retailers looking to extend their loyalty offerings into mobile. Developed under the SnippLoyalty product suite, the app can be completely white-labelled and customized as per client requirements.

David Hargreaves, chief client officer of Snipp, said: "We're excited to extend clients the ability to complement their loyalty programs with an app that is customizable and scalable to their needs, while still incorporating the full range of security, receipt processing and big data features that have made our technology platform an industry standard. We have already seen great demand from existing clients and expect this to become a core part of our platform offering going forward."

With Snipp's companion loyalty app, brands will be able to provide their consumers a personalized, branded mobile loyalty and rewards experience that links to their main loyalty offering. Brands can also take a mobile first view of their loyalty programs using the app as the centrepiece of their programs interactions with customers. The app will include a best-in-class suite of leading loyalty features with real-time, location-based targeted offers. Consumers can shop, snap and send in their purchase receipts though this custom-branded app and earn a host of rewards. In addition they can earn points and rewards for non-purchase activities such as social media engagement and other in-app activities.

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