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General Motors Company
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GM's Maven adds car-sharing service in Baltimore

2017-04-05 14:36 ET - News Release

Mr. Dan Grossman reports

MAVEN DEBUTS ELEVATED CAR-SHARING SERVICE IN BALTIMORE

Baltimoreans and visitors to the city can now access new cars on demand for hourly or daily rates through Maven's seamless mobile app. Maven, General Motors Company's personal mobility brand, is expanding its offerings in Baltimore from the Lyft Express Drive program to now include Maven City car sharing.

In 14 months, Maven has launched three products and grown to 17 cities in the United States and Canada: Ann Arbor, Mich.; Atlanta; Baltimore; Boston; Chicago; Denver; Detroit; Los Angeles; Jersey City, N.J.; Nashville, Tenn.; New York; Orlando, Fla.; Phoenix; San Diego; San Francisco; Washington, D.C.; and Waterloo, Ont., Canada.

Maven has attracted more than 30,000 members who have travelled 95 million miles to be more connected to the things they love.

Expanding

Baltimore is embracing a new generation of people who want to live and work in an urban environment and are attracted to the downtown revitalization efforts. With Maven, their cars are right around the corner. Maven stations are spread throughout downtown, with approximately 20 locations in Mount Vernon, Fell's Point, Federal Hill, Station North, Bolton Hill, the Inner Harbor, and in neighbourhoods in and around Johns Hopkins University.

Maven makes living car free or car light a simple and convenient option. A diverse fleet mix includes the Chevrolet Cruze and Cruze Hatchback, Malibu and Tahoe, and the GMC Acadia.

Here is a closer look at the newest Maven offering in Baltimore.

Maven City

Maven City is a connected, seamless car-sharing experience that includes new vehicles loaded with technology, connectivity and features. Members can reserve one of 40 cars by using the mobile app, and hourly rates start as low as $8 plus tax. Maven has no membership or application fees, and gas and insurance are included with a reservation.

Maven cars are high-trim-level vehicles with leather seating and include SiriusXM. OnStar advisers are available at the push of a button to help members book hotel rooms in their favourite beach community or route them to a park outside the city for a weekend adventure.

Exploring Baltimore in a Maven vehicle will feel more like traditional car ownership because members will enjoy access to their music, messages, maps and contacts through Apple CarPlay and Android Auto.

Innovating

Maven is testing future shared mobility services at GM campus car-sharing locations. Campus car-sharing services are currently operating at the Global Technical Center in Warren, Mich.; GM do Brasil headquarters in Sao Cataeno do Sul; and at GM Australia/Holden headquarters.

There are now more than 100 global Maven team members as the brand continues to attract top talent from the car-sharing, ride-sharing and connected-car industries, as well as some of the best minds from within GM. The Maven team already has filed seven patent applications to help make car sharing more intelligent.

By the numbers

  • Maven has more than 30,000 members who have made 39,000 reservations.
  • Maven and GM-Lyft Express Drive members have logged more than 93 million miles on the road.
  • The average Maven City trip is 99 miles and lasts more than 16 hours.
  • Maven City's most popular cars are the Chevrolet Tahoe and the extended-range electric Chevrolet Volt.
  • Maven recently deployed more than 100 Chevrolet Bolt electric vehicles with an Environmental Protection Agency-estimated range of 238 miles into car-sharing and ride-sharing services in California. (Actual range may vary based on several factors, including temperature, terrain and driving technique.)

Quotes

"Baltimore is a great fit for an elevated car-sharing service because of the number of people wanting to live and work in a revitalized downtown," said Dan Grossman, chief operating officer of Maven. "Owning a car in a densely populated urban city is not always practical, and Maven now provides options for Baltimoreans wanting to live car free or car light."

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