03:52:28 EDT Fri 26 Apr 2024
Enter Symbol
or Name
USA
CA



Canaccord Genuity Group Inc
Symbol CF
Shares Issued 111,921,430
Close 2016-09-28 C$ 4.77
Market Cap C$ 533,865,221
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Canaccord Wealth selects Hootsuite for social media

2016-09-29 10:27 ET - News Release

Mr. Stuart Raftus reports

CANACCORD GENUITY WEALTH MANAGEMENT CANADA LAUNCHES DIGITAL STRATEGY POWERED BY HOOTSUITE

Canaccord Genuity Group Inc.'s Canaccord Genuity Wealth Management Canada has selected Hootsuite, a widely used platform for managing social media, to support its commitment to leadership and innovation in wealth management. The wealth management firm will use Hootsuite to empower its advisers, making it possible for them to engage in real-time interactive conversations with clients and investors on social media.

Hootsuite is designed to ensure compliance with Canadian regulatory requirements and securities legislation. The solution will allow Canaccord Genuity Wealth Management Canada to ensure communication is compliant with all supervision and retention requirements.

"We've long seen on-line engagement as a tremendous opportunity," said Stuart Raftus, president of Canaccord Genuity Wealth Management Canada. "The challenge has been how to be responsive in real time while remaining compliant. We are confident that this industry-leading initiative by Canaccord Genuity Wealth Management Canada and Hootsuite satisfies that goal."

"This technology gives our advisers the confidence to deepen relationships and grow their networks on-line by connecting, listening and engaging, knowing that the technology manages any compliance and regulatory concerns," said Alley Adams, manager of digital strategy at Canaccord Genuity Wealth Management Canada.

"The financial services industry is based on trust and rooted in strong relationships. In today's digital world, relationships are forged and nurtured on social media," said Amy McIlwain, global principal of financial services at Hootsuite. "Canaccord Genuity Wealth Management Canada recognized this shift in communication and is embracing social media as a way to connect with clients. This is one of the reasons that we are thrilled to support their leadership team as they embrace social throughout their organization."

Hootsuite helps financial services organizations execute compliant business strategies for social media and enables more than 2,500 enterprise organizations to scale social media activities across multiple teams, departments and business units. The versatile platform also supports a thriving ecosystem of more than 250 technology integrations, allowing financial services firms to extend social media into existing systems, workflow and programs.

About Canaccord Genuity Wealth Management

Canaccord Genuity Wealth Management operations provide comprehensive wealth management solutions and brokerage services to individual investors, private clients, charities and intermediaries through a full suite of services tailored to the needs of clients in each of its markets.

About Canaccord Genuity Group

The company has offices in 10 countries worldwide, including wealth management offices located in Canada, the United Kingdom, Guernsey, Jersey, the Isle of Man and Australia. The international capital markets division operates in Canada, the United States, the United Kingdom, France, Ireland, Hong Kong, China, Australia and Dubai.

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