Mr. Mark Elfenbein reports

SIGNAL360, SLYCE AND SNIPSNAP STRIKE EXCLUSIVE PARTNERSHIP AGREEMENT

SnipSnap, a division of visual search leader Slyce Inc., has entered an exclusive partnership with leading proximity marketing company Signal360. As part of this agreement, the Signal360 SDK will be the exclusive proximity marketing SDK integrated in the SnipSnap mobile application, which has over four million active users. As part of the agreement, Signal360 will exclusively utilize SnipSnap's proprietary Coupon Author platform to run all of its future coupon-based client campaigns.

Signal360 will now be able to offer shoppers the ability to snap a picture of any item they like in the real world and, the next time they walk into a store, be notified through their smart phone where the item is and be provided with a digital coupon to instantly purchase it. This, along with numerous other use cases, is made possible through integrating the Slyce technologies.

The deal will see Slyce derive revenue in line with its current business model from the proximity marketing partnership, and the parties will also share additional revenues derived from all proximity marketing campaigns delivered through the partnership.

"With over four million users already utilizing our app in stores, we provide an exceptionally rare and valuable asset for brands and retailers looking to engage with customers directly as they come into contact with their products," said Slyce chief executive officer Mark Elfenbein.

Signal360, based in New York, is the leader in the proximity marketing industry and supports multiple Fortune 100 and 500 customers through its platform of proprietary beacons, an SDK that supports both patented audio and BLE signals, and a comprehensive CMS.

"Signal360 was the first beacon partner integrated into the SnipSnap app, and after developing a wonderful working relationship with them over the last year and having great visibility to their superior offering in the market, forming an exclusive relationship was a natural next step," said SnipSnap president Ted Mann. "This type of targeted marketing allows brands to engage with consumers in a highly meaningful and valuable way, and this leads to extremely high transaction rates on offers. In test campaigns, we have commonly seen double the conversion rates when beacon-based targeting and messaging is employed. We're very excited to continue innovating in what is a new and thriving area for brand marketers and to be deepening our relationship with an industry-leading provider in Signal360."

Signal360 chief executive officer Alex Bell said: "We are constantly looking for ways to reimagine the space. While native apps are appropriate in many instances, we have found that offering a turnkey solution that does not require native app integration is necessary in the marketplace. Ted and the SnipSnap team have been strong partners for Signal360 for over a year, and we are excited to evolve this partnership in such a meaningful way."

About Signal360

Signal360 is the leader in the proximity marketing industry and offers a complete proximity platform including hardware, integrated content creation, CRM connection, targeting, business analytics and more. The enterprise-grade solution allows clients to identify who is in their space, how long they have been there, if they have been there before and, most important, to influence their customers' decisions at a specific moment in time. Signal360 proprietary beacons reach over 90 per cent of smart phones and tablets in any state using patented inaudible audio technology combined with Apple-certified iBeacon capabilities for iOS and Bluetooth low-energy capabilities for Android. Signal360 is the only company in the industry able to reach smart phones that have Bluetooth turned on or off. Signal360 has corporate offices in the Flatiron neighbourhood in New York and has been delivering proximity marketing to smart phones and tablets since 2011.

We seek Safe Harbor.