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Laguna Blends Inc (2)
Symbol LAG
Shares Issued 25,879,782
Close 2016-11-23 C$ 0.29
Market Cap C$ 7,505,137
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Laguna Blends launches CBD Naturals bottled water

2016-11-23 06:55 ET - News Release

Mr. Stuart Gray reports

LAGUNA LAUNCHES SALES FOR CBD NATURALS NANO INFUSED BOTTLED WATER

Laguna Blends Inc. has launched CBD Naturals bottled water to its network of affiliates. Laguna is currently selling the CBD Naturals water brand through its affiliate network in the United States. CBD Naturals is a brand name owned and operated by Carlsbad Naturals.

Carlsbad Naturals is the market leader in the distribution and sales of CBD Water. With its unique and proprietary way of infusing CBDs though nanotechnology, Carlsbad is poised to remain the market leader.

Stuart Gray, Laguna's chief executive officer, said: "With the growing awareness and market demand of CBD worldwide, Laguna is positioned to be a market leader in the sale of CBD bottled water. In addition to the current sales growth of Carlsbad, Laguna can increase sales further through its existing and expanding affiliate network."

Ray Grimm, Laguna's president, stated: "The partnership with Carlsbad firmly solidifies Laguna as a unique player in the crowded multibillion-dollar bottled water industry. The team of doctors that formulated the Carlsbad water did so with the sole purpose of creating a high-alkaline water offering the benefits of CBD. Many believe this to be the next evolution in the water industry, providing unique health benefits due to the proprietary nanotechnology. Carlsbad CBD water provides anti-oxidants at the cellular level along with providing cellular hydration and energy."

Laguna recently announced a letter of intent with Carlsbad Naturals CBD bottled water company to acquire a 60-per-cent equity interest and exclusive licences in Asia and Europe in a transaction valued at $1.8-million (U.S.). Laguna will first acquire a 19-per-cent interest with an option to acquire an additional 41-per-cent interest. Laguna and Carlsbad anticipate finalizing the definitive agreement by Dec. 10, 2016. Laguna will then have a 120-day option from the date of a signed definitive agreement to acquire an additional 41-per-cent equity interest in Carlsbad.

Carlsbad is a market leader in the distribution and sales of nano-amplified CBD bottled water in the United States. The company has a proprietary process of incorporating CBD into its formulation. Carlsbad Naturals has achieved unaudited sales in excess of $500,000 (U.S.) in its first year of business as of Aug. 31, 2016.

What is nanowater

Nanowater provides you with the ultimate in nutrition by directly feeding your cells. Through advanced physics and chemistry, the company has taken ion-sized nutrients (the size that can move through cells' membranes) and cleverly encased it with water molecules -- forming a small, flexible, ionic-sized water cluster. This makes the product nearly instantly bioavailable by powering up your cells with a greater nutritional delivery system.

Nanomaterials are tiny particles measured in nanometres, or billionths of a metre. Due to their incredibly small size, nanoparticles ingested in food are fundamentally different and can move throughout the body and through cell structures in advanced ways. Experts on nanotechnology are virtually unanimous that nanoscale materials have the potential for health effects that are uniquely different from the same substances comprising larger-sized molecules. Engineered nanomaterials are already being added to conventional foods, fruit and vegetable coatings, food packaging materials, supplements, and cosmetics. Titanium dioxide, for example, is used to increase the whiteness of milk, yogurt and dairy substitutes. Nanomaterials are also used in chocolate, salad dressings, cereal, pasta and other foods.

Safe and natural ingredients

CBD Naturals products are made from natural ingredients generally recognized as being safe and providing nutritive assistance to the body. Every person is different in their physiology and how they will utilize and respond to any food or nutrient. The ingredients of these are recognized at a biologically cellular level as either an essential nutrient or a precursor component -- providing what a cell uses to operate efficiently. No federal agency regulates the use of nanomaterials in food, and there is no requirement to list them on product labels.

  • Provides anti-oxidants at a cellular level;
  • Provides a vitamin and mineral boost directly into your cells;
  • Provides incredible cellular hydration and energy;
  • Supports the immune system.

Maximized absorption of nutrients

All ingredients in the CBD Naturals products are naturally regulated by the body. Excess nutrition will sloughed off. Necessary nutrition finds its way to needy cells. This process makes the nutrients superabsorbable at the cellular level and the cutting-edge approach in the marketplace. In short, the company has created a new transport system that gets healthy nutrients to where they need to be in order to have the most dramatic and positive effect. CBD Naturals is dedicated to providing the most essential of cellular nutrients in the most bioavailable form available. The unique attributes of the company's products represent a new level of nutritional access never before possible. The company's desire is that everyone can benefit from these products and have access and ability to improve their health by first feeding their cells.

Bottled water is poised to become the king of beverages in the United States. It seems that Americans love their bottled water. According to data recently released by Beverage Marketing Inc., the amount of bottled water sold rose 7.9 per cent in 2015. That's on top of a 7-per-cent increase in 2014.

Americans now drink astonishing amounts of bottled water. In 2015, Americans bought the equivalent of 1.7 billion half-litre bottles of water every week. That's more than five bottles of water for every man, woman and child in the country every single week. A typical family of four is going through one of those shrink-wrapped 24-packs of bottled water each week.

Bottled water sales in 2015 rose almost three times faster than the whole market for liquid refreshment and bottled water rose even as sales of carbonated soda fell 1.5 per cent, to the lowest level per person since 1985.

The flip in consumption habits between carbonated soda and bottled water just since 2000 has been dramatic.

In 2000, each American was drinking 53.7 gallons of carbonated soda a year, equal to 573 12-ounce cans a year, 11 a week. Soda consumption in 2015 was down to 38.9 gallons per person.

In contrast, from 2000 to 2015, bottled water consumption more than doubled, from 16.7 gallons a person to 36.4 gallons.

If bottled water sales continue to grow close to what they have the last two years and carbonated soda sales fall just another 1 per cent, 2016 will be the year that Americans buy more bottled water than packaged soda.

About Laguna Blends

Laguna Blends is a market leader in the distribution of hemp and CBD products. Lagunas growth strategy includes acquiring and incubating companies which formulate and or manufacture hemp products. Laguna is currently seeking joint ventures and acquisitions to expand its portfolio and will aggressively begin international expansion into Asia and Europe in 2017.

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