
Company Website:
http://www.belleandclive.com
NEW YORK -- (Business Wire)
Today, Bluefly launched Belle
& Clive, an exclusive brand experience for shoppers who love the
thrill of limited time shopping events at members-only prices. A natural
extension of Bluefly, Belle & Clive features only the most coveted
designer brands at meaningful discounts.
As one of the first pure play online fashion retailers in the US,
Bluefly is in a privileged position to launch Belle & Clive. CEO Melissa
Payner explains, “Over the past 12 years, we’ve learned that our
customers fall into three distinct categories—those that appreciate time
to browse a wide selection of brands they love without the pressure of a
ticking clock; the group that thrives on the adrenaline of snagging an
item by their favorite brand before the clock times out—and the alpha
shopper who enjoys both experiences.” Payner adds, Belle & Clive was
built specifically for the adrenaline-seeking shopper.
Urgency does not compromise quality on Belle & Clive. Award-winning
customer service, and lush photography that embodies the brand’s
juxtaposition of the soft (“Belle”) and rugged (“Clive”) distinguish the
site from other members-only retail experiences. Customers can also
easily navigate among highly curated shopping events, and prioritize by
popularity or price.
“Our customers have told us they want an immediate, fun experience that
also delivers consistent, affordable access to the brands that are
important to them,” Payner continues. “We’ve listened. Belle & Clive is
what they’ve been waiting for.”
For further information on Belle & Clive, please contact Amanda Harding
at People’s Revolution, amanda.harding@peoplesrevolution.com
or 212.274.0400
Tags: belle & clive, belleandclive, members-only shopping, Melissa
Payner, flash sales, online shopping
facebook.com/belleandclive
| belleandclive.com
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Contacts:
People’s Revolution
Amanda Harding, 212-274-0400
amanda.harding@peoplesrevolution.com
Source: Belle & Clive
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