
Company Website:
http://corporate.wwe.com/
STAMFORD, Conn. -- (Business Wire)
WWE®, an integrated media organization and recognized leader in global
entertainment, today announced the launch of WWE Digital Properties. The
new venture enables brands to deliver targeted digital advertising
across WWE.com
and category leading partner brands including Maxim,
Major
League Gaming (MLG), Professional
Bull Riding (PBR) and more.
WWE Digital Properties will offer advertisershigh-impact, custom
online and offline campaign solutions through its contextually relevant
portfolio of partners. As a result, brands can reach over 18 million
unique visitors worldwide each month, particularly the sought-after Male
18-34 demographic. WWE Digital Properties’ platform offers its new
business partners the ability to leverage WWE’s digital business in
securing increased and more relevant advertising.
“WWE has a proven track record of providing targeted reach, high-impact
engagement, and customizable solutions that deliver results for Fortune
500 brands,” said Andrew Judelson, Executive Vice President, Sales &
Partnership Marketing, WWE. “With the launch of WWE Digital Properties,
WWE can now offer advertisers even greater reach than before and its new
partners greater success in the digital space.”
"Brands and agencies are constantly chasing the elusive, young male
audience and finding it challenging to reach them in an authentic,
targeted way," said John Lane, Major League Gaming, Executive Vice
President, Global Sales and Partnerships. "With our robust, engaged
community of young men, Major League Gaming and WWE Digital Properties
have formed a strategic alliance enabling properties to easily reach the
influential demo. We look forward to working with the WWE team to
present marketers with focused opportunities in the coming year."
Additional strategic partners are expected to be added to the new WWE
Digital Properties platform in the coming year.
About WWE
WWE,
a publicly traded company (NYSE: WWE), is an integrated media
organization and recognized leader in global entertainment. The company
consists of a portfolio of businesses that create and deliver original
content 52 weeks a year to a global audience. WWE is committed to family
friendly entertainment on its television programming, pay-per-view,
digital media and publishing platforms. WWE programming is broadcast in
more than 145 countries and 30 languages and reaches more than 500
million homes worldwide. The company is headquartered in Stamford,
Conn., with offices in New York, Los Angeles, London, Mumbai, Shanghai,
Singapore, Istanbul and Tokyo.
Additional information on WWE (NYSE: WWE) can be found at wwe.com and
corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.
Trademarks: All WWE programming, talent
names, images, likenesses, slogans, wrestling moves, trademarks,
copyrights and logos are the exclusive property of World Wrestling
Entertainment, Inc. and its subsidiaries. All other trademarks, logos
and copyrights are the property of their respective owners.
WWE Forward-Looking Statements: This news
release contains forward-looking statements pursuant to the safe harbor
provisions of the Securities Litigation Reform Act of 1995, which are
subject to various risks and uncertainties. These risks and
uncertainties include the conditions of the markets for live events,
broadcast television, cable television, pay-per-view, Internet, feature
films, entertainment, professional sports, and licensed merchandise;
acceptance of the Company's brands, media and merchandise within those
markets; uncertainties relating to litigation; risks associated with
producing live events both domestically and internationally;
uncertainties associated with international markets; risks relating to
maintaining and renewing key agreements, including television
distribution agreements; and other risks and factors set forth from time
to time in Company filings with the Securities and Exchange Commission.
Actual results could differ materially from those currently expected or
anticipated. In addition to these risks and uncertainties, our dividend
is based on a number of factors, including our liquidity and historical
and projected cash flow, strategic plan, our financial results and
condition, contractual and legal restrictions on the payment of
dividends and such other factors as our board of directors may consider
relevant.

Contacts:
Media:
Tara Settembre, 203-328-2511
Tara.Settembre@wwecorp.com
or
WWE
Investor:
Michael Weitz, 203-352-8642
Michael.Weitz@wwecorp.com
Source: WWE
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