Agreement Names TiVo as Exclusive Provider of Advertising on
Frontier’s In-guide Program Listings Grid
Company Website:
http://www.tivo.com
SAN CARLOS, Calif. -- (Business Wire)
TiVo Corporation (NASDAQ:TIVO), a global leader in entertainment
technology and audience insights, today announced that Frontier
Communications Corporation, a top U.S. service provider, signed a
multi-year product license agreement and renewal of its entertainment
discovery intellectual property license agreement.
This deal names TiVo as the exclusive provider of advertising for
national advertising campaigns in Frontier Communications’ interactive
programming guides’ program listings grid and provides Frontier with a
license to the TiVo intellectual property portfolios. With TiVo
Advertising, campaigns will be targeted based on viewership demographics
and delivered to Frontier subscribers in several top markets, including
those in California, Florida and Texas.
As one of the largest pay-TV providers in the U.S., Frontier
Communications offers a variety of services to customers over its
networks, including video, voice, satellite video, wireless Internet
data access, data security solutions and home and business
communications.
“Our relationship with Frontier is further testimony to how pay-TV
providers use TiVo’s intellectual property and solutions to reach
consumers in more innovative ways,” said Samir Armaly, executive vice
president, intellectual property and licensing, Rovi Corporation, a TiVo
company.
TiVo Advertising provides in-program guide ads to deliver an enriched
experience to its subscribers. Featuring a variety of ad options,
including tune-in promotions, recording reminders and watch now for
video on demand (VOD), TiVo Advertising gives service providers an
additional revenue stream and its customers fast and easy access to
content that interests them.
The TiVo companies have spent decades investing in research and
development to generate some of the most valuable intellectual property
in the media and entertainment industry. TiVo’s commitment to innovation
empowers it to deliver products that touch practically every aspect of
consumers’ day-to-day interaction with their entertainment, and helps IP
portfolio licensees build customized, next-generation digital
entertainment solutions for users around the globe.
About TiVo
TiVo Corporation (NASDAQ:TIVO) is a global leader in entertainment
technology and audience insights. From the interactive program guide to
the DVR, TiVo delivers innovative products and licensable technologies
that revolutionize how people find content across a changing media
landscape. TiVo enables the world’s leading media and entertainment
providers to deliver the ultimate entertainment experience. Explore the
next generation of entertainment at tivo.com,
forward.tivo.com
or follow us on Twitter @tivo
or @tivoforbusiness.
Forward-looking Statements
All statements contained herein that are not statements of historical
fact, including statements that use the words “will” or “is expected
to,” or similar words that describe TiVo Corporation’s or its
management’s future plans, objectives or goals, are “forward-looking
statements” and are made pursuant to the Safe-Harbor provisions of the
Private Securities Litigation Reform Act of 1995. Such forward-looking
statements involve known and unknown risks, uncertainties and other
factors that could cause the actual results of TiVo Corporation to be
materially different from the historical results and/or from any future
results or outcomes expressed or implied by such forward-looking
statements. Such factors are further addressed in TiVo’s most recent
report on Form 10-K and Form 10-Q and other documents of TiVo
Corporation on file with the Securities and Exchange Commission
(available at www.sec.gov).
TiVo Corporation assumes no obligation to update any forward-looking
statements in order to reflect events or circumstances that may arise
after the date of this release, except as required by law.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170508005260/en/
Contacts:
TiVo
Jennifer Miu, +1-408-764-5411
Jennifer.Miu@tivo.com
Source: TiVo Corporation
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