Mr. Samuel Bruneau reports
TAIGA LAUNCHES ONLINE CUSTOMER CONFIGURATOR AND PROVIDES PRODUCTION UPDATE
Taiga Motors Corp. has launched its on-line configurator tool. Customers who have deliveries slated for this year now have the unique ability to order and customize their Orca personal watercraft.
Along with the configurator, Taiga also released model details, specifications and colours. Taiga continues to redefine the powersport landscape by offering innovative electric technologies as well as customization designed to help customers build the perfect ride. Each customer will also be paired with a Taiga experience specialist to help tailor his or her Orca from configuration to demonstration experience and to final hand-off.
"We are excited to take the next step in driving preorders and fulfilling deliveries by launching our Orca on-line configurator," said Samuel Bruneau, chief executive officer of Taiga. "Our team has demonstrated an impressive agility to mitigate the production delays resulting from the global microprocessor shortage by designing a new chip architecture that will bring both watercraft and snowmobile platforms into production in 2021. We have also taken the opportunity to make additional investments to increase production capacity in our Montreal facility to meet rapidly growing demand for our watercraft."
Taiga has expanded manufacturing and R&D (research and development) activities to a second facility in Montreal that will more than double its previously planned production footprint in the interim period while its high-volume Shawinigan facility is under construction.
To address the global semiconductor shortage, Taiga has worked diligently to source alternative supplies for its vehicles and has adjusted its manufacturing processes to accommodate such alternatives. Taiga will begin production of both the Orca Carbon and Founder's Edition models this summer, with initial deliveries beginning in September, 2021. Alongside watercraft production, Taiga's electric snowmobiles will enter production for deliveries starting in Q4 2021. Orca Sport and Performance models are now expected to begin production in early 2022.
Taiga's Orca models are born from years of testing by hundreds of users across lakes, rivers and oceans for uncompromising access to on-water adventures. Orca Carbon and Founder's Edition models redefine the recreational watercraft experience with silent operation, a unique carbon composite hull with leading power-to-weight ratios, maintenance-free ownership, and intelligent connectivity.
About Taiga Motors Corp.
Taiga is a Canadian company that is reinventing the powersports landscape with breakthrough electric off-road vehicles. Through a clean-sheet engineering approach, Taiga has pushed the frontiers of electric technology to achieve extreme power-to-weight ratios and thermal specifications that outperform comparable high performance combustion powersports vehicles. The first models released include a lineup of electric snowmobiles and personal watercraft to deliver on a rapidly growing recreational and commercial customer demand, where customers are seeking better ways to explore the great outdoors without compromise.
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