Mr. Jeff Swainson reports

SIMPLY SOLVENTLESS APPOINTS VICE PRESIDENT, SALES AND SIGNIFICANTLY EXPANDS SALES TEAM ACROSS CANADA

Simply Solventless Concentrates Ltd. has appointed Emily Riehl to the position of vice-president, sales, effective immediately, and has expanded its national sales team from two to seven individuals, significantly improving sales reach and presence across Canada.

Appointment of vice-president, sales

Ms. Riehl is a high-achieving sales executive with over seven years of experience in the Canadian cannabis industry. She has a record of building relationships with key retail accounts, provincial wholesale organizations and the budtender community, resulting in significant sales growth to her past organizations. Having worked her way up from budtender to vice-president, sales, she brings a blend of OG cannabis and sales executive skills, which makes her a trusted partner for a wide scope of customers.

Prior to joining Simply Solventless, Ms. Riehl was national director of sales, key accounts, at Adastra Holdings Ltd., which holds the No. 1 spot in the concentrate category in Canada, and, prior thereto, was director, western sales and national key accounts, at Greentone Enterprises Inc.

Expansion of national sales force

She will lead a significantly expanded national team of seven key account and regional sales representatives covering British Columbia, Alberta, Saskatchewan, Manitoba and Ontario. Simply Solventless believes that this new sales force is capable of expanding the breadth, reach and sales velocity of its brands Astrolab, Frootyhooty, Roilty, Status and Lamplighter across Canada.

Jeff Swainson, president and chief executive officer of Simply Solventless, stated: "The appointment of Emily Riehl to the position of vice-president, sales, and the expansion of our sales team across Canada, comes at a key inflection point for SSC as we continue to rapidly scale our business. On the heels of record Q2 2025 gross revenue, we remain excited about the launch of Sluggers in Canada and, furthermore, that we now have the sales team to drive increased sales velocity of our in-house suite of brands across Canada. Emily's leadership and expertise is expected to bring significant benefit to SSC in the coming months, and we are proud to have attracted an executive of Emily's calibre to our team."

In conjunction with her appointment, she has been granted a total of 250,000 stock options of Simply Solventless at an exercise price of 35 cents per share. The options expire after five years and vest one-third on the date of grant, one-third on the first anniversary of the grant and one-third on the second anniversary of the grant. The option grant remains subject to the final approval of the TSX Venture Exchange.

About Simply Solventless Concentrates Ltd.

Simply Solventless is a public company incorporated under the Business Corporations Act (Alberta). Simply Solventless's mission is to provide pure, potent, terpene-rich ready-to-consume cannabis products to discerning cannabis consumers.

We seek Safe Harbor.