Mr. Daniel Japiassu reports
YDX INNOVATION, AMUKA ESPORTS, AND WISDOM MEDIA LAUNCHES ESPORTS TOURNAMENT SERIES WITH WOMEN WIN
YDX Innovation Corp. has joined forces with Amuka Esports and Wisdom Gaming to create the e-sports series "Women in Leadership" (WIL). The companies have partnered with Women Win, an international organization that started in 2006 as a global women's fund dedicated to advancing girls' and womens' rights through sports.
The first two invitational tournaments will take place within the next 30 days, both featuring games by RIOT Games, one of the main game publishers in the world.
On March 27, the Teamfight Tactics (TFT) tournament will bring eight upcoming female gamers, and on April 2 and April 3, an invitational Valorant tournament will bring eight teams, all led by female team captains but with mixed-gender rosters. The team behind the scenes is also led by an experienced team of talented women.
The series will include discussion panels with high-profile women part of the e-sports and gaming industry and content creation about gender equality and how to ensure the e-sports industry develops as a safer, more inclusive and diverse environment.
Yesterday, during International Women's Day, a fundraising campaign on Tiltify was launched on social media from all the companies involved, to know more and participate.
"We are honoured to be part of such an important initiative. Women Win is an incredible organization, and we are thrilled to be working with Amuka Esports and Wisdom on this series. Events like this are crucial to help us build a brand that stands for positive change in the industries that we are part of. Women play more games than men worldwide, and yet the e-sports industry is still dominated by male pro players, mostly because of prejudice and toxic behaviour, creating a barrier against female players and diversity in general. We want to show that it's fundamental for the industry to open more doors and bring gender balance to e-sports. A special shout out to the incredible team of women leading this amazing project; this will be a tremendous success because of all of you," stated Daniel Japiassu, chief executive officer of YDX Innovation.
The companies have secured funds for the execution of the event but are looking for more sponsors and brands interested in supporting the fundraising campaign.
About YDX Innovation Corp.
YDX Innovation is a global leader in the commercialization of immersive new technologies that incorporate virtual reality, augmented reality, e-sports and gaming. Its core business seeks to monetize through licensing its IP, developing interactive exhibitions, and through e-sports tournaments and content.
Purple Mage Advisors (PMA) is a research and data analysis firm that specializes in player recruitment and development in the gaming industry. PMA helps e-sports and gaming companies with industry reports, player recruitment, player training, data analysis and relevant statistical reporting.
Arkave VR Arena is a proprietary gaming platform that brings location-based virtual reality to any location-based event or entertainment centre. Arkave features state-of-the-art free roam technology coupled with a vast library of both in-house and third party games.
YDreams Global has developed over 2,000 interactive and immersive experiences for some of the largest global brands, including Disney, NBA, Adidas, Cisco, Nokia, Nike, Mercedes-Benz, Coca-Cola, Santander, AB InBev, Qualcomm, Unilever, Fiat and the City of Rio de Janeiro.
Render is a professional video production studio specializing in crafting video content for YouTubers, streamers, teams and brands. Render is highly specialized in gaming content but also works with a wide variety of digital media.
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