Mr. Rob Frohling reports
WONDR GAMING AND TORONTO RAPTORS FRED VANVLEET & CHRIS BOUCHER PARTNER WITH SAMSUNG TO SHOWCASE SAMSUNG ODYSSEY MONITOR AND SSD FOR GAMERS
Wondr Gaming Corp. and Toronto Raptors Fred VanVleet and Chris Boucher have entered a partnership with Samsung to host a Call of Duty: Warzone Plunder challenge on Twitch, facing off with Wondr COD streamers to promote the Samsung Odyssey monitor and SSD (solid state drive) for gamers.
As part of the strategic partnership, Samsung also leverages Wondr's Shorty Awards nominated production studio, with distribution across Gamelancer, the fastest-growing gaming network on social media and the largest global gaming network on TikTok, with 20-plus owned and operated channels, featuring over one billion monthly views and more than 25 million followers. Wondr recently signed a non-binding letter of intent to acquire Gamelancer.
Key terms of the activation include:
- Two one-half-hour live stream on Twitch;
- Unboxing videos on Instagram, Facebook and YouTube;
Social posts on TikTok, Instagram and Facebook.
- Custom videos across Gamelancer's TikTok and Instagram channels.
"It's an honour to welcome Samsung to the Wondr family and to pair them with Wondr brand ambassadors Fred VanVleet and Chris Boucher," said Rob Frohling, Wondr Gaming's chief revenue officer. "As we push ourselves every day to discover new and disruptive ways to reach millennial and Gen Z gamers, this opportunity allows us to emotionally connect our audience of 25-million-plus gamers with Samsung, the world's leader in gaming monitors."
About Wondr Gaming Corp.
Wondr Gaming, a publicly traded entertainment company on the Canadian Securities Exchange, builds partnerships and fosters community within the e-sports, professional sports and music industries through loyalty and rewards, non-fungible tokens, and media business. Wondr Gaming generates revenue through brand partnerships hosted on its loyalty platform, the sale of NFTs focused on e-sports, professional sports and the music industry, and through direct media and programmatic sales hosted on GameLancer's 20-plus owned and operated channels, featuring over one billion monthly views and over 25 million followers.
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