Ms. Erica Williams reports
THE YUMY CANDY COMPANY ANNOUNCES THAT YUMY BEARS HAVE LANDED AT ANOTHER INDUSTRY LEADING GROCERY STORE CHAIN IGA
The Yumy Candy Company Inc. will roll out its low-sugar better-for-you confectionery products into IGA, an American chain of grocers that operates in 41 different countries with over 5,000 stores. Established in 1926, IGA has established itself as one of the most successful franchised grocers in the world. IGA is built on the principals of unified marketing and a unified supply chain. IGA is one of the most recognized grocery store chains around the world with the principals eat local and eat fresh.
Founder and chief executive officer Erica Williams states, "we are very proud to be launching our Yumy Bears at IGA, one of the world's leading grocers. The principals of supporting local is one of our core principals and we have had outstanding support from British Columbia and even further in Canada as a whole. As we continue to grow to foreign markets in the coming period, we will continue to carry the principals of customer satisfaction and value moving forward."
With over 194 stores in Canada, IGA has become one of Canada's leading grocery store chains. IGA is further expanding its model with IGA Extra, which are larger stores and carry a wider variety of general merchandise, more akin to the hypermarket model. They include a pharmacy, large bakery, a bank, a bistro, a post office and a larger selection of food items. By implementing the IGA Extra model, the company expects a significant increase in customers.
"IGA is becoming a destination location that fulfills all consumer needs, and with our products we feel we are going to become a necessity product; one which consumers are going to start going out of their way to fill their consumption needs. Confectionary has long been a mainstay to people's nutrition and consumption, and we feel we are the logical evolution of confectionary due to our health benefits and our flavour profile," states founder and CEO Ms. Williams.
About The Yumy Candy Company Inc.
The Yumy Candy is an affordable health-conscious low-sugar plant-based confectionery company based in Vancouver, B.C., and it has developed a portfolio of healthier gelatine-free candies made from non-genetically-modified-organism (GMO) ingredients with proprietary recipes. All of its products are free of gelatin, soy, gluten, nuts, dairy, eggs, sugar alcohols, artificial sweeteners and genetically modified organisms.
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