Mr. Bryan Nolt reports

BRECKENRIDGE DISTILLERY ANNOUNCES RE-RELEASE OF AWARD-WINNING COGNAC CASK FINISH WHISKEY

Breckenridge Distillery, one of the most-awarded craft distilleries in the United States and a Tilray Brands Inc. spirits brand, has made its newest addition to the brand's line of cask finish whiskys, Breckenridge cognac cask finish. Initially launched as a limited edition in the second Collectors Art Series at the distillery's Breckenridge location in 2022, this whisky is now available in Colorado, with national expansion planned in the coming months.

Cognac is produced with well-known grapes from regions in France. A fine cognac is 15 per cent petite champagne and 85 per cent grande champagne, typically blended in batches of 300 barrels and aged anywhere from 10 to 37 years. Breckenridge Distillery imported its barrels and aged its Breckenridge bourbon whisky in cognac barrels for over two years. The cognac label features the iris, France's national flower, and grape blossoms, nodding to the grape's origin.

Breckenridge cognac cask finish whisky is 96 proof, with tasting notes of sweet red apple and a delicate balance of brandied fruit and caramel with an overripe apple sweetness and bourbon rye spice. The cask finish whisky will be bottled and retail for $59.99 SRP (suggested retail price).

"Our cognac cask finish is a testament to our dedication to innovation and quality," said Bryan Nolt, founder and chief executive officer at Breckenridge Distillery. "Cask finishes have become integral to our business and are among our most beloved and award-winning whiskies. We are proud to reintroduce this exceptional whisky to our collection, crafted with the same passion and precision that defines all our spirits."

The limited-edition Breckenridge cognac cask finish won gold at the World Whiskies Awards for Best American Blended Limited Release, double gold at the 2023 San Francisco World Spirits Competition and 95 points at the 2023 New York International Spirits Competition. The Collectors Art Series campaign was named the 2020 Icon of Whisky for Campaign Innovator of the Year.

About Breckenridge Distillery

Founded in Colorado in 2008, Breckenridge Distillery is the world's highest distillery and is best known for its award-winning blended bourbon whisky, a high-rye mash American-style whisky.

One of the most highly awarded distilleries in the U.S., the Breckenridge Distillery is proudly a three-time winner of Icons of Whisky and 10-time winner of Best American Blended at the World Whiskies Awards by Whisky Magazine and a four-time winner of Colorado Distillery of the Year by the New York International Spirits Competition. Most recently, Breckenridge port cask finish was named World's Best Finished Bourbon at the 2024 World Whiskies Awards, joining Breckenridge high proof, named World's Best Blended Whisky, and Breckenridge gin, named World's Best Compound Gin, at the World Gin Awards by Gin Magazine. Breckenridge spirits have been awarded six double golds at the San Francisco World Spirits Competition.

The Breckenridge Distillery is more than award-winning spirits, offering an immersive guest experience. Named as one of the country's Top Visitor Attractions by Whisky Magazine, guests can dine at its award-winning restaurant, enjoy show-stopping cocktails, learn about its highly awarded spirits with an in-depth tasting and get an inside look at its active production facility. New to the distillery, guests have the opportunity to blend their own whisky as they learn the inner workings of whisky production.

Breckenridge Distillery is a subsidiary of Tilray Brands, a leading global cannabis lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best lives.

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