Ms. Laura Flynn reports

HOP VALLEY BREWING CO. AND PORTLAND TRAIL BLAZERS PARTNER TO LAUNCH NEW HOP BOX BAR AT MODA CENTER

Hop Valley Brewing Co., subsidiary of Tilray Brands Inc., has formed a new partnership with the Portland Trail Blazers and has opened the Hop Valley Brewing Hop Box bar inside Moda Center. This innovative and vibrant new bar is set to enhance the fan experience at Portland's premier sports and entertainment venue.

Ty Gilmore, president, United States beverages at Tilray Brands, said: "This partnership with the Portland Trail Blazers marks an exciting new chapter for Hop Valley Brewing. We are thrilled to bring our unique and flavorful beers to the passionate fans at the Moda Center. The Hop Valley Brewing Hop Box bar is not just a place to grab a drink; it's a celebration of Portland's culture, creativity and love for basketball. We can't wait for fans to raise a glass to the 2024 to 2025 season and cheer on the Trail Blazers with a cold Hop Valley brew in hand."

Fans can score their favourite Hop Valley brews at the bar and throughout the arena, including:

• Citrus Mistress IPA;'
• Bubble Stash IPA;
• And many more fan favourites.

Hop Valley Brewing Co. is proud to enhance the fan experience at Moda Center

"We are excited to partner with Hop Valley Brewing to bring this quintessential Pacific Northwest bar to life inside Moda Center," said Laura Flynn, senior vice-president, commercial partnerships, Portland Trail Blazers, and Rose Quarter. "The creative and engaging Hop Valley Brewing Hop Box bar will be a destination for craft beer lovers at events throughout the year, enhancing the game day and concert experience for Rip City with local favourites."

The Hop Valley Brewing Hop Box bar features bright green metal cladding, a distinctive Hop Valley neon sign complete with a basketball hoop and a stunning mural by Portland artist Matt Schlosky. The artwork, inspired by the spirit of Portland and the vibe of Oregon, showcases roses, Mt. Hood, and Douglas firs, blending hops, and basketball elements to pay homage to the Trail Blazers -- all executed in a spray-painted grunge style that's nothing but net.

Raise a glass to the 2024 to 2025 season -- let's tip off with a cold one and go Blazers!

About Hop Valley Brewing Co.

Hop Valley Brewing was founded in 2009 with the mission to create high-quality craft beers that push the boundaries of flavour and innovation. Based in Eugene, Ore., Hop Valley Brewing's award-winning brew team is known for their creative approach to brewing and their commitment to using the finest ingredients. The brewery embraces the spirit of the pacific northwest and is dedicated to crafting beers that reflect the vibrant culture and natural beauty of the region.

About Tilray Brands Inc.

Tilray is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness and entertainment, elevating lives through moments of connection. Tilray's mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy and create memorable experiences. Tilray's unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods and craft beverages.

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