Mr. Kevin Anderson reports

THE BROKEN COAST DIFFERENCE: TILRAY BRANDS' BROKEN COAST CRAFT CANNABIS INTRODUCES NEW PREMIUM STRAIN 'PLATINUM PAVE'

Tilray Brands Inc. has introduced its latest small-batch indica strain by premium craft cannabis brand Broken Coast -- Platinum Pave. This exceptional new cultivar is one of the first from Broken Coast's state-of-the-art facility in Vancouver Island, British Columbia. Platinum Pave is meticulously grown under optimized conditions in single-strain, laboratory-grade rooms. Each batch is precisely pruned, slowly cold cured and rigorously inspected for purity, ensuring an exquisite British Columbia bud experience that is sure to impress even the most discerning cannabis connoisseur.

Platinum Pave details:

• Lineage: Spritzer x Pave;
• Aromas: sweet and earthy with a potent hint of diesel;
• Rich terpene profile featuring: limonene, caryophyllene, linalool;
• THC (tetrahydrocannabinol) range: potent and ideal for winding down after a long day or enjoying socially.

Kevin Anderson, master grower at Broken Coast, describes Platinum Pave as a visual masterpiece with deep green and royal purple buds covered in trichomes. "We're excited for consumers to get their hands on this exceptional indica," he said. "After phenohunting over 500 seeds, we're extremely proud to cultivate a strain with potent THC and a unique terpene profile. With our slow cold curing process, we take pride in preserving trichome density, delivering the purest expression of the Spritzer x Pave cross to deliver something special."

Despite the laborious process, the team is dedicated to thoughtfully choosing strains and refining their growing and curing techniques to develop the best product possible. Platinum Pave joins Broken Coast's renowned craft cannabis portfolio, including Cherry Cheesecake, EmergenZ, Sour OG, Holy Grail Kush, Amnesia Haze and most recent fan favourite -- Milk & Cookies.

Craft flower enthusiasts can experience the handcrafted excellence and superior genetics of Broken Coast's Platinum Pave, available in seven grams exclusively in British Columbia, with 3.5-gram whole flower and in prerolls (three-piece 0.5-gram and five-piece 0.5-gram multipacks) coming to Ontario and Alberta in the new year.

About Broken Coast

Established in 2013 with a modest facility and passionate plant advocates, Broken Coast Cannabis did not just join the industry -- they became pioneers. Securing the fourth licence in British Columbia and the 12th in all of Canada, the team set out on a mission to redefine quality in cannabis cultivation.

From those humble beginnings, the brand has evolved into a powerhouse with unique genetics. Broken Coast's bespoke indoor facility in Nanaimo, Vancouver Island, now spans an impressive 44,000 square feet, dedicated to cultivating cannabis of unparalleled quality.

Broken Coast's journey is fuelled by a relentless pursuit of excellence and purity, honouring the storied reputation of British Columbia bud. Broken Coast is committed to not just meeting but raising the high standards set by its predecessors. At Broken Coast, it does not just grow cannabis; it crafts an experience, upholds a legacy and continue to elevate the global reputation of British Columbia bud.

About Tilray Brands Inc.

Tilray Brands is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness and entertainment, elevating lives through moments of connection. Tilray's mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy and create memorable experiences. Tilray's unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods and craft beverages.

We seek Safe Harbor.