Mr. Stephane Trudel reports

FIRE & FLOWER EXPANDS MARKET PRESENCE IN WINNIPEG TO FIVE CANNABIS RETAIL STORE LOCATIONS

Fire & Flower Holdings Corp. has opened its new cannabis retail store in downtown Winnipeg, Man.

"The Sports, Hospitality and Entertainment District (SHED) is the focal point of the revitalization of Winnipeg's downtown, and we are very pleased to open our fifth store in Winnipeg and eighth store in the province of Manitoba in this area," shared Stephane Trudel, chief executive officer of Fire & Flower. "Our location is near the Canada Life Centre, which is one of the busiest arenas in Canada. The format of this store is designed to deliver a convenience-oriented consumer experience to capitalize on the high traffic we expect from events in this district."

The Winnipeg SHED store is located at 330 Portage Ave., where customers can shop in-store or on-line through Fire & Flower's industry-leading e-commerce experience.

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