The Globe and Mail reports in its Saturday edition that hydrogen is the hot new commodity. The Globe's Eric Reguly writes that hydrogen-related companies have hit the market with dotcom-like enthusiasm. Governments everywhere are putting hydrogen at the centre of their net-zero emission goals. We might not see hydrogen-filled air ships again, but we will see hydrogen-powered cars and ships and industrial processes such as steelmaking and cement production. The hydrogen economy is coming, but ignore the hype: It is a slow burn, and the hydrogen we now produce is dirty. A cleaned-up hydrogen value chain will have to be built. Renewable energy companies will certainly benefit over the long term. So will ones that will build hydrogen infrastructure and power generation. One of them is Ceres Power, a British company that makes fuel cells. Ceres has captured the imagination of some ESG funds, and its shares have climbed 280 per cent in the past year. For Canadian investors, fuel cell pioneer Ballard Power is very much alive and well; its shares have almost doubled in the past year. Spotting the winners will be difficult, all the more so because the green hydrogen economy's rollout will be a lot slower than advertised.
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