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Aurora Cannabis Inc (2)
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Close 2021-06-23 C$ 11.10
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NP says Canopy, rivals hear interest in edibles waning

2021-06-23 09:24 ET - In the News

See In the News (C-WEED) Canopy Growth Corp

The National Post reports in its Wednesday, June 23, edition that interest in weed edibles has waned, a new study from the Dalhousie University Agrifood Analytics Lab (AAL) shows. The Post's Laura Brehout writes that the study also shows that support for legalization is up -- from 49 per cent in 2019 to nearly 80 per cent today -- and disapproval has more than halved (30 per cent in 2019 to 14 per cent in 2021). According to the survey of 1,047 Canadians last month, 25 per cent of cannabis consumers prefer edibles, which is down from 36 per cent in 2019. While 65 per cent of Canadians do not have a problem with restaurants adding cannabis-infused items to their menus, only 24 per cent would consider ordering one. AAL lead author Brian Sterling says, "Canadians don't see the opportunity yet." Stalled momentum and lack of choice may be contributing to Canada's lack of eagerness for edibles. Legalized in October, 2019, infused lollipops, gummies, cookies, chocolates and brownies nosed slowly out of the gate. Gummies and other sweets are Canada's first choice for edibles by far; 35 per cent of cannabis consumers favour them. Chocolates are also popular, but beverages are preferred only by 4 per cent.

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