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Fanlogic Interactive Inc
Symbol C : FLGC
Shares Issued 56,842,330
Close 2018-01-25 C$ 0.435
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ORIGINAL: FanLogic Interactive Inc. and Belgravia Capital International Commence Design of Blockchain Loyalty Program for the Global Cannabis Industry

2018-01-25 08:00 ET - News Release

FanLogic Interactive Inc. and Belgravia Capital International Commence Design of Blockchain Loyalty Program for the Global Cannabis Industry

Calgary, Alberta (FSCwire) - FANLOGIC INTERACTIVE INC. (TSXV: FLGC AND OTCQB: FNNGF “FanLogic”, or the “Company”) is a market leading digital promotions software company; unlocking the power of loyalty and social influence. Today FanLogic is pleased to announce the execution of a Letter of Intent with Belgravia Capital International Inc. (“Belgravia”) for the joint development of the world’s first unified cannabis automated industry loyalty rewards program.  The program will be developed on a Fanlogic/Belgravia Blockchain proprietary platform.  The revenue model will include set up fees, and the generation of commissions on smart-contracted incremental and tracked customer purchases.


The program will be customer accessible on mobile and other electronic media distributed apps.  The blockchain-distributed app will provide real time loyalty reward points to customers of licensed distributors and other legal distributors of cannabis medicinal and related products.


The Letter of Intent covers the goals and specifications of the blockchain development program including: (i) reducing system management costs with smart contracts that report secure, tracked, and transparent transactions of off chain systems, (ii) reducing error and fraud costs; (iii) enabling frictionless systems by placing the entire customer rewards as tokens in the same digital wallet; (iv) increasing market value of the rewards by making the coins inter-operable that means exchangeable into other rewards and also providing a liquid market to get cash value if desired; and (v) making the entire process blockchain real-time, which means scalable to meet user need.


Randy Brownell, CEO of Fanlogic stated: “Blockchain is a solution that if utilized properly, allows for the modernization and monetization of traditional and disruptive business lines.  Loyalty is our principal focus for deployment of Blockchain, and with the relationship with a leading edge company like Belgravia, we have the opportunity to be a first mover in this loyalty segment.  I am thrilled to begin developing this partnership with Belgravia and to explore delivering loyalty and branding to the international legal cannabis industry.”


Belgravia is a technology-based finance service provider that is focused on the International legal cannabis industry. Fanlogic is a peer-to-peer social media company generating and retaining customers for B2C businesses. Fanlogic uses digital referrals, branded fantasy games, sweepstakes, and couponing and loyalty programs. This world-class leader is expanding its digital customer generation and retention system by integrating blockchain concepts into its proprietary SaaS platform. Blockchain models remove impediments to direct business-to-customer relations and real-time transaction completion and value enhancement.  An example of value enhancement is real-time crediting of loyalty points on the completion of a digitally recorded transaction. Loyalty points will be generated as blockchain resident tokens.


Mr. Mehdi Azodi, President and Chief Executive Officer of Belgravia stated: “We are absolutely delighted to be expanding our technology platform of services to the legal International cannabis distribution industry. The synergies with the highly experienced team at Fanlogic create a very positive dynamic to work very effectively and in a rapid fashion to execute the developments in the up-coming year. We are working towards introducing advanced loyalty reward programs to Canadian licensed distributors of medicinal cannabis products and will also look to generate services for International players in correlation with legalization; specific to their individual jurisdictions and in accordance with International law.  Decentralized blockchain databases will provide customers with real-time shopping choices in a way far more efficient than data aggregators; which currently use centralized systems and interfere with direct business-to-consumer relationships and services.”


About Fanlogic:


FanLogic’s digital lead and sales generation success is driven through its proprietary peer to peer referral based contests, loyalty programs and incentives, coupons, sweepstakes, charitable initiatives, branded games, 50/50 lotteries and charity draws, and social daily fantasy sports and entertainment contests.


FanLogic is a market leading digital promotions software company, and creator of the FanLogic Connect platform. FanLogic Connect provides brands and agencies the ability to create unforgettable social campaigns through unique gamification techniques. FanLogic Connect grants clients the ability to monetize their social media following, and grow their existing audience while gathering highly valuable demographic and behavioral information.


For more information about FanLogic, visit:





For further information, please contact:


Randy Brownell



(888) 330-0759




Reader Advisory


Certain information set forth in this news release contains forward-looking statements or information (“forward-looking statements”), including details about the business of the Corporation and the use of proceeds from the Offering. By their nature, forward-looking statements are subject to numerous risks and uncertainties, some of which are beyond the Corporation's control, including the impact of general economic conditions, industry conditions, volatility of commodity prices, currency fluctuations, environmental risks, operational risks, competition from other industry participants, stock market volatility, and the ability to access sufficient capital from internal and external sources. Although the Corporation believes that the expectations in its forward-looking statements are reasonable, its forward-looking statements have been based on factors and assumptions concerning future events which may prove to be inaccurate. Those factors and assumptions are based upon currently available information. Such statements are subject to known and unknown risks, uncertainties and other factors that could influence actual results or events and cause actual results or events to differ materially from those stated, anticipated or implied in the forward-looking statements. Accordingly, readers are cautioned not to place undue reliance on the forward-looking statements, as no assurance can be provided as to future results, levels of activity or achievements. Risks, uncertainties, material assumptions and other factors that could affect actual results are discussed in our public disclosure documents available at www.sedar.com. Furthermore, the forward-looking statements contained in this document are made as of the date of this document and, except as required by applicable law, the Corporation does not undertake any obligation to publicly update or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise. The forward-looking statements contained in this document are expressly qualified by this cautionary statement. Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this press release.

To view the associated document to this release, please click on the following link:

Source: FanLogic Interactive Inc. (TSX Venture:FLGC, OTCQB:FNNGF, FWB:0BJN)

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