WORLD WRESTLING ENTMT INC
			Symbol			WWE

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Five More Years for WWE® and BSkyB

2009-11-30 05:00 ET - News Release

Company Website: http://corporate.wwe.com/
LONDON -- (Business Wire)

World Wrestling Entertainment, Inc. (NYSE:WWE) has extended its relationship with British Sky Broadcasting (LSE:BSY.L) in the UK for another five years, taking the partnership into its milestone twenty-fifth year.

The new distribution agreement, which takes effect in January 2010, sees BSkyB hold the exclusive UK broadcast rights of WWE's weekly programming and special events, providing content to more than 15 million homes across the UK and Ireland.

BSkyB will carry ten-and-a-half first run hours of WWE's weekly programs. RAW®, SmackDown®, ECW®, Bottom Line®, AfterBurn®, WWE Vintage Collection™ and This Week in WWE will all air in high definition on Sky Sports, along with five monthly specials annually.

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