Mr. Peter Byrne reports

ROCKY MOUNTAIN LIQUOR INC. ANNOUNCES NORMAL COURSE ISSUER BID

Rocky Mountain Liquor Inc. has received TSX Venture Exchange approval of a notice of intention to commence a normal course issuer bid through the facilities of the TSX-V, permitting the company to repurchase, for cancellation, up to 2,889,889 of the 57,797,788 common shares that are currently issued and outstanding. This represents 5 per cent of the issued and outstanding common shares. The common share NCIB will commence on Sept. 3, 2015, and run until the earlier of the date on which purchases under the bid have been completed and Sept. 2, 2016. The company believes that, depending on the trading price of its common shares and other relevant factors, purchasing its own shares represents an attractive investment opportunity and is in the best interests of RUM and its shareholders. The common share NCIB is to be made through the facilities of the TSX-V and other Canadian market places, and in accordance with policy statements on normal course issuer bids. The price which RUM will pay for any common share will be equal to or lesser than the last independent trade plus brokerage fees, if any. Purchases may commence on Sept. 3, 2015, and will terminate no later than Sept. 2, 2016. Sarah Stelmack will be conducting the common share NCIB on behalf of the issuer. The company will use broker National Bank Financial, 450, 1 St. SW, Calgary, Alta., T2P 5H1, to complete its transactions.

No purchases have been made by the company in the past 12 months. A copy of the Form 5G -- Notice of Intention to make a Normal Course Issuer Bid filed by the company with the TSX-V can be obtained from the company upon request without charge.

To the knowledge of the directors and officers of RUM, no director or officer, associate of a director or officer of the company, no person acting jointly or in concert with the company nor any person holding 10 per cent or more of the common shares has any present intention to sell common shares during the period of the normal course issuer bid.

We seek Safe Harbor.