Ms. Lenka McGregor reports

SCHNEIDERS PARTNERS WITH DREAMWORKS ANIMATION TO CREATE THE FIERCEST LUNCH KITS YET

For a limited time, Maple Leaf Foods Inc.'s Schneiders is launching special-edition Schneiders Lunchmate lunch kits featuring eight different characters from the DreamWorks animation film Kung Fu Panda 3.

The special packaging is featured on eight Schneiders Lunchmate lunch kits:

• Lunchmate Turkey Stackers;
• Lunchmate Ham Stackers;
• Lunchmate Kielbassa Stackers;
• Lunchmate Bologna Stackers;
• Lunchmate Two Cheese Pizza;
• Lunchmate Pepperoni Pizza;
• Lunchmate Nachos Cheese and Salsa;
• Lunchmate Mini Burgers.

"We're thrilled to bring the action-packed excitement of Kung Fu Panda 3 to Schneiders Lunchmates," said Lenka McGregor, marketing manager. "We've redesigned our packaging with characters from the movie and we're launching a limited-time contest to find Canada's ultimate Lunchmate master in true Kung Fu Panda fashion."

To enter the Lunchmate Master contest, consumers are asked to take a photo of themselves (striking their best kung fu master pose) with one of the limited-edition Kung Fu Panda 3-themed Lunchmate kits, and then upload the photo to Instagram or Twitter with the tags "LunchmateMaster" and "contest."

The winner will receive one prize of a year's supply of Lunchmate lunch kits available to be won*.

No purchase is necessary. Terms and conditions apply. For more details and the official rules, visit the Lunchmate Facebook page.

The limited-edition packs also feature double the regular Lunchmate Bucks. Lunchmate Bucks can be redeemed through the Lunchmate Club on-line rewards program.

The special-edition kits are available for a limited time at all major retail locations across Canada, including Quebec.

*A year's supply of lunch kits is 104 Lunchmate lunch kit coupons, valued at $312.