06:58:37 EDT Fri 29 Mar 2024
Enter Symbol
or Name
USA
CA



WestJet Airlines Ltd
Symbol WJA
Shares Issued 114,072,191
Close 2018-06-19 C$ 19.53
Market Cap C$ 2,227,829,890
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Globe says WestJet's Swoop takes flight

2018-06-20 08:43 ET - In the News

The Globe and Mail reports in its Wednesday edition that competition is heating up for Canada's cheapest travellers as WestJet gears up to launch the country's second ultralow-cost airline today. A Canadian Press dispatch to The Globe says that Swoop will make its maiden flight on its pink and white aircraft before the sun rises in Hamilton, Ont., on a trip to Abbotsford, B.C. For Swoop president Steven Greenway, an Australian native, this is his sixth airline start-up. By discounting travel, Swoop, Flair Airlines and others are trying to repatriate the more than five million Canadians who cross the border to catch flights from airports in Buffalo, N.Y., and Bellingham, Wash. Mr. Greenway told Canadian Press that he expects competition will increase significantly over the next 12 months as Canada Jetlines gears up to join Swoop and Flair in offering deeply discounted fares along with charges for everything from onboard drinks to carry-on and checked baggage. Swoop is entering an area of the airline business that does not have a stellar history of success in Canada: Jetsgo, Air Canada's Tango, Canada 3000 and Roots Air have all failed. Canada has been the only G7 country without a true ultralow-cost carrier.

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