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WestJet Airlines Ltd
Symbol WJA
Shares Issued 117,202,760
Close 2017-04-20 C$ 22.91
Market Cap C$ 2,685,115,232
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WestJet to launch low-cost carrier in Canada

2017-04-20 07:45 ET - News Release

Mr. Gregg Saretsky reports

WESTJET ANNOUNCES INTENT TO LAUNCH ULTRA-LOW-COST CARRIER

WestJet Airlines Ltd. intends to launch a new, ultralow-cost carrier (ULCC) in Canada subject to agreement with its pilots and any required regulatory approvals. Service is expected to start in late 2017 with an initial fleet of 10 high-density Boeing 737-800s designed by the airline that first brought low-cost air travel to Canada in 1996. The ULCC will provide Canadians with no-frills, lower-cost travel options.

"We have built WestJet from its low-cost, regional roots into a renowned, international airline with service to 21 countries and today it's all about disrupting at the price-sensitive end of the market," said Clive Beddoe, co-founder of WestJet and chair of the board of the directors. "Launching a ULCC will broaden WestJet's growth opportunities and open new market segments by offering more choice to those Canadians looking for lower fares."

"The worldview on low-cost airlines has changed since the launch of WestJet in 1996 and we are responding," commented Gregg Saretsky, WestJet president and chief executive officer. "The complete unbundling of services and products in order to lower fares for the price-sensitive traveller has created the ULCC category and our new airline will provide Canadians a pro-competitive, cheap and cheerful flying experience from a company with a proven track record."

About WestJet Airlines Ltd.

WestJet and its regional airline, WestJet Encore, offer scheduled service to more than 100 destinations in North America, Central America, the Caribbean and Europe. Through its partnerships with airlines representing every major region of the world, the company offers its guests more than 150 destinations in more than 21 countries.

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