21:11:09 EDT Thu 28 Mar 2024
Enter Symbol
or Name
USA
CA



Enthusiast Gaming Holdings Inc
Symbol EGLX
Shares Issued 52,335,716
Close 2019-08-22 C$ 1.50
Market Cap C$ 78,503,574
Recent Sedar Documents

Enthusiast adds three Fortnite influencers to roster

2019-08-22 10:11 ET - News Release

Ms. Julia Becker reports

LUMINOSITY GAMING ADDS THREE POPULAR FORTNITE INFLUENCERS WITH REACH OF ALMOST 3M FOLLOWERS

Enthusiast Gaming Holdings Inc.'s Luminosity Gaming has signed international Fortnite influencers Spencer, Beaks and Plu to its roster of over 50 professional e-sports players and video gaming influencers.

The three influencers will continue creating and sharing content around the popular video game Fortnite to their combined network of 2.7 million followers. Luminosity continues to grow its combined reach of 60 million followers through signing new professional players and influencers, and capitalizing on the eight professional e-sports teams managed under the brand.

On May 31, 2019, Enthusiast announced a merger with Luminosity and Aquilini GameCo., and the combined entity will consist of over 85 gaming websites, 900 YouTube channels, eight professional e-sports teams and over 50 influencers. The network reaches over 200 million viewers on a monthly basis and has become one of the leading networks for advertisers wanting to target the sought-after gaming demographic. These signings allow Enthusiast to continue to build customized sponsorship and marketing programs for large brands across its website network, e-sports teams, and players and live events business.

Luminosity's successful e-sports organization is an important component of the Enthusiast platform. One of the company's key growth priorities is Luminosity's franchise appreciation through the growth of the talent roster and the continued development of content-rich channels through players and influencers. Enthusiast will continue to leverage Luminosity's leading industry presence, brand affinity, and growing roster of e-sports players and influencers to provide brands marketing and promotional strategies and partnerships.

Menashe Kestenbaum, chief executive officer of Enthusiast, commented: "With the rapid growth of e-sports, we are thrilled to have such a strong team of content creators and e-sports professional athletes under the Luminosity brand. Between Enthusiast's on-line gaming communities and live events, and Luminosity's dominance in e-sports, there are significant synergies for growth and cross promotion across the entire platform. We are building a powerful integrated video game and e-sports ecosystem, and continue to provide our brand partners customized marketing programs to effectively reach these gaming communities."

About Enthusiast Gaming Holdings Inc.

Enthusiast Gaming is one of the largest vertically integrated video game companies and has the fastest-growing on-line community of video gamers. Through the company's organic and acquisition strategy, it has amassed a platform of over 150 million monthly visitors across its network of websites and YouTube channels.

We seek Safe Harbor.

© 2024 Canjex Publishing Ltd. All rights reserved.