The Globe and Mail reports in its Saturday edition that when Jean-Pierre Blais took the job as CRTC chairman in 2012, he envisioned moulding a very different institution by 2017, one that would be "trusted by Canadians" and shake the perception it was "in the pockets of the big companies." The Globe's James Bradshaw and Christine Dobby write that in pursuit of this goal, he has gone toe-to-toe with communications industry executives on the public stage, repeatedly taking sides with their customers. Through tough talk that often bordered on the theatrical and highly publicized rulings on pocketbook issues, he set out to give consumers more choice and paid careful attention to their cellphone, cable and Internet bills. However, despite his increased focus on these key issues, average Canadians still might question the broader impact of Mr. Blais's changes. He forced the cellphone industry to put caps on data overage charges and slashed the length of wireless contracts from three years to two, but monthly payments have actually gone up. He also set out to overhaul the way people watch and pay for TV with the introduction of the pick-and-pay model, but was handily outmanoeuvred by the cablecos.