Mr. Matthew Almeida reports

CTV'S THE MARILYN DENIS SHOW HITS A HOLIDAY HIGH NOTE WITH MORE THAN $1 MILLION IN PRIZING DURING ANNUAL "10 DAYS OF GIVEAWAYS" THIS DECEMBER

One of the most anticipated Canadian television events of the holiday season returns! With exactly one month to go before Christmas, BCE Inc.'s CTV's The Marilyn Denis Show kicked off its fourth annual "10 Days of Giveaways" today, featuring a series of gift guide segments delivered by Marilyn experts and devoted to unique gift ideas for the holidays. The announcement was made live on today's The Marilyn Denis Show, as host Marilyn Denis kicked off the annual tradition and surprised in-studio audience members with day one of prizing that included hot-air balloon rides, courtesy of Sundance Balloons, and a two-night stay for each guest at Le Place d'Armes Hotel & Suites in Montreal.

Back bigger and better than ever, Ms. Denis's "10 Days of Giveaways" continues with nine additional episodes, randomly surprising its audience members with further giveaways throughout the month of December. In total, more than 100 different gifts will be showcased throughout the 10 days, with all lucky in-studio audience members bringing home eight to 12 gifts per day. Over all, items valued at approximately $1-million will be given away -- a new record for the largest prize value awarded on Canadian daytime television. The Marilyn Denis Show's "10 Days of Giveaways" series would not be possible without the contributions from the show's partners and local supporters.

The spirit of receiving continues on-line at the show's website, as Ms. Denis offers viewers at home a chance to win each of the daily prizes being awarded. In addition, viewers at home will also get a chance to win all 10 prize collections awarded throughout the 10 days in The Marilyn Denis Show's "10 Days of Giveaways" Watch-and-Win contest. Beginning Dec. 22 through Jan. 2, viewers can tune in to The Marilyn Denis Show for a chance to spot daily clues that will play across the screen and lead them to the the show's website to enter for a chance to win big. Visit the website for contest details.

The Marilyn Denis Show airs live Monday to Friday at 10 a.m. (ET) on CTV and the CTV GO app, at 11 a.m. (ET) on CTV Two, and is available on demand following the broadcast at the show's website and the CTV GO app (check local listings).

Continuing to reign as the No. 1 Canadian daytime lifestyle series, The Marilyn Denis Show attracts some of its largest audiences of the year during its annual "10 Days of Giveaways." Last year's "10 Days of Giveaways" (Dec. 2 to 13, 2013) averaged 271,000 viewers on CTV, making it the most-watched Marilyn giveaway specials ever. On-line, the show's website attracted more than 2.2 million total page views in December, 2013, setting a new high for the giveaway specials.

Assisting with the "10 Days of Giveaways" is Ms. Denis's team of lifestyle experts, including: real estate expert Scott McGillivray, health and fitness expert Jim Karas, home and design expert Ramsin Khachi, fashion stylist Alexis Honce, beauty expert Jill Dunn, Web and technology expert Amber MacArthur, outdoor and garden expert Owen Reeves, pastry chefs Bobbette and Belle, entertaining expert Sebastian Centner, resident butler Charles MacPherson (also known as Charles the butler), chef Rodney Bowers, design expert Amanda Forrest, eco expert Candice Batista, and more. Plus, Ms. Denis has a few surprises up her sleeves for viewers all month long.

Throughout the 10 days, Ms. Denis's experts will present a variety of gift-inspired ideas for the holidays, including a homeowner's gift guide, gifts for health fanatics and fitness buffs, holiday style guides for women, men and children, recommendations for the latest tech gadgets, food guides sure to please the gourmet chef and bakers in the family, unique gift ideas for the hostess with the mostess, and more.

For more information on The Marilyn Denis Show's "10 Days of Giveaways" or to get inspired this season with Ms. Denis's holiday survival guide, visit the show's website.