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by Stockwatch Business Reporter

The TSX Venture Exchange slipped a fraction to 794.04 Tuesday. Josh Gerstein's halted capital pool shell, Everfront Ventures Corp. (EVC), plans to acquire DataMetrex Ltd. for the shell's qualifying transaction. Everfront, which has 5,738,050 shares issued, will issue 47,552,840 shares to its target's shareholders.

DataMetrex is based in Toronto. It has a device called Data Tap, which collects and analyzes retail data at the point of sale. The data include unit price, quantity, product description and weight. The device is installed at a till and connected to the Internet. A user, such as a store owner, can view the collected data and their analysis in real time. The workings of the Data Tap seem simple compared with the maze of people involved (see below).

DataMetrex is controlled by Jonathan Hobbs and Andrew Ryu. Mr. Hobbs, the inventor of Data Tap, is the chief technology officer of DataMetrex. On closing of the QT, he will be the CTO and a director of the resulting issuer. In March, 2011, Mr. Hobbs applied for a U.S. patent for a retail data collection method. He had a co-inventor, Gary Chaikin. In August, 2015, Mr. Hobbs and Mr. Chaikin planned to list their Toronto-based retail data collection company called Cozumo Inc. They arranged for Cozumo to go public through George Lunick's capital pool shell, Carrington Acquisition Corp. Unfortunately, the deal fell through. Carrington had four failed QT attempts over eight years, then in November, 2015, Mr. Lunick gave up and simply delisted the shell. As for Cozumo, it is still a private company, with which Mr. Hobbs no longer seems to be involved. Cozumo has a device called Connect, which is similar to Data Tap. Connect also enables store owners to send coupons to the cellphones of targeted customers. It then gathers data on coupon use. Mr. Chaikin remains the head of Cozumo. If Cozumo had closed its deal with Carrington, then the resulting issuer's co-chief executive officers would have been Mr. Chaikin and Mr. Ryu.

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