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Shell Summary for Nov. 24, 2016

2016-11-24 20:38 ET - Market Summary

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by Stockwatch Business Reporter

The TSX Venture Exchange closed up 1.78 points to 731.87 Thursday. Darren Stark's halted capital pool shell, Anchor Capital Corp. (ANC), plans to acquire Mark One Lifestyle Inc., a consumer electronics manufacturer, for the shell's qualifying transaction. Anchor Capital will roll back 1 for 3.5, leaving it with 1,575,428 postconsolidated shares issued, then issue 30 million postconsolidated shares to Mark One's shareholders.

Mark One was formed in 2013 and is based in San Francisco. Its main product is Pryme Vessyl, a battery-powered tumbler that measures the amount of water it holds and the amount of water its user is drinking from it. The tumbler links to a mobile app that tells the user whether he needs to drink more water, based on factors such as age, height and weight. The app shows messages like: "Just a few more sips and you'll reach your Pryme." The app is available for Apple phones and tablets. It can gather data from the Apple Health activity-tracking app, then factor the user's activities into its calculation of hydration requirements. Pryme Vessyl is made of sleek, white plastic, like an Apple product. It costs $99 and is available from Apple stores, Best Buy and Amazon. It looks nicer than its competitors; with the lid off, it looks like something you could use at the dinner table, as opposed to the existing "smart water bottles," which look like typical water bottles. These competing products cost between $27 and $99. Unfortunately for Mark One, the cheaper, uglier hydration devices work better. Pryme Vessyl has received an average rating of 2.5 stars (out of five) on Amazon. So far, there are 151 reviews, many of which include complaints about inaccurate tracking of water consumption, an easily shattered interior glass lining and short battery life. (The tumbler comes with a coaster that doubles as a charging pod.)

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