Just in time to help keep New Year’s resolutions
DES MOINES, Iowa -- (Business Wire)
ThePrincipal Riverwalkis now officially complete,
allowing visitors to walk, run, bike and skate in a beautiful and
natural outdoor setting. The year end 2012 completion is just in time to
give people new motivation to keep their New Year’s resolutions. The
project began in 2004 as a gift to the City of Des Moines in celebration
of the Principal
Financial Group® 125th anniversary.
“Kicking off 2013 with the completion of the Principal Riverwalk can
encourage people to keep their New Year’s resolutions to be more fit,
spend more time with family or personal time for themselves,” says Mary
O’Keefe, senior vice president and chief marketing officer at The
Principal®. “Our long-term vision for this project was to
improve quality of life.From entertainment to activities, The
Principal Riverwalk delivers the amenities to enrich lifestyles
throughout all four seasons.”
The Principal Riverwalk amenities can help with a few of the most
common New Year’s resolutions:
- Spend time with friends and family: Nearly 200,000 visitors
(to-date) have enjoyed the Brenton Skating Plaza. Ice skating,
broomball and hockey are a few of the winter sport activities to
enjoy. Weather permitting, the skating plaza will be open until
- Get fit: The 1.2 mile loop serves as a hub for the city’s
numerous bike trails, connecting nearly 300 miles worth of trails in
Central Iowa. The loop conveniently anchors four downtown Des Moines
major attractions: the Botanical Center, the Court Avenue District,
the Science Center of Iowa and the Iowa Events Center.
- Slow down and do something just for you: Sitting riverside,
communing with nature, or grabbing a snack or beverage when a new Hub
Spot café is anticipated to open later this spring, outdoor activity
can be enjoyed at any pace.
For more news and insights from The Principal, connect with us on
Twitter at http://twitter.com/ThePrincipal.
About the Principal Financial Group
The Principal Financial Group® (The Principal®)1
is a global investment management leader offering retirement services,
insurance solutions and asset management. The Principal offers
businesses, individuals and institutional clients a wide range of
financial products and services, including retirement, asset management
and insurance through its diverse family of financial services
companies. Founded in 1879 and a member of the FORTUNE 500®,
the Principal Financial Group has $392.2 billion in assets under
management2 and serves some 18.3 million customers worldwide
from offices in Asia, Australia, Europe, Latin America and the United
States. Principal Financial Group, Inc. is traded on the New York Stock
Exchange under the ticker symbol PFG. For more information, visit www.principal.com.
1 “The Principal Financial Group” and “The Principal” are
registered service marks of Principal Financial Services, Inc., a member
of the Principal Financial Group.
2 As of September 30,
Erica Jensen, 515-362-0049
Source: Principal Financial Group
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