India-based AWS Infrastructure Region will enable customers to run
workloads in India and serve Indian end-users with even lower latency
SEATTLE -- (Business Wire)
Amazon Web Services, Inc. (AWS), an Amazon.com company (NASDAQ:AMZN),
today announced that it will open an AWS infrastructure region in India
for its cloud computing platform in 2016.
"Tens of thousands of customers in India are using AWS from one of AWS's
eleven global infrastructure regions outside of India. Several of these
customers, along with many prospective new customers, have asked us to
locate infrastructure in India so they can enjoy even lower latency to
their end users in India and satisfy any data sovereignty requirements
they may have,” said Andy Jassy, Senior Vice President, AWS. “We're
excited to share that Indian customers will be able to use the world’s
leading cloud computing platform (AWS) in India in 2016 – and we believe
India will be one of AWS's largest regions over the long term."
Customers in India such as Hike, PayTM, ZEDO, Freshdesk, Inmobi,
Capillary Technologies, HackerEarth, Getit, Ferns N Petals, redBus,
Druva, Vserv, Hungama, Tata Motors, Jubilant Food Works, STAR India,
Future Group, Manipal Global Education, Classle, NDTV, Dalmia Bharat
Sugar, Usha International, Macmillan India, Apeejay Stya and Svran Group
are already using AWS to drive cost savings, accelerate innovation,
speed time-to-market, and expand geographic reach in minutes.
Tata Motors Limited is a leading Indian multinational automotive
manufacturing company headquartered in Mumbai, and is part of Tata
Group. The company’s customer portals and its Telematics systems, which
lets fleet owners monitor all the vehicles in their fleet on a real-time
basis, are running on the AWS Cloud. Tata Motors has recently built a
parts planning system to forecast spares demand by using ordering and
inventory patterns. They use AWS for development landscapes immediately
after the project kicks off, which shaves four to six weeks of setup
time in a typical project cycle. “Whenever we plan on rolling out a new
project or experimenting with a new technology, AWS helps us in quickly
provisioning the required infrastructure and enables us in getting up
and running at a fast pace,” said Jagdish Belwal, Chief Information
Officer of Tata Motors. “AWS has helped us become more agile and has
drastically increased our speed of experimentation and therefore,
innovation.”
NDTV is India's leading media house with TV channels watched by millions
of people across the world. NDTV has been using AWS since 2009 to run
their video platform and all their web properties on AWS. During the May
2014 general election, NDTV using AWS was able to handle the
unprecedented web traffic that scaled 26 times from 500 million hits on
a normal day to 13 billion hits during election day, and regularly
peaked at 400,000 hits per second. “We have been an early adopter of AWS
and the benefits that we experience is beyond just cost savings, it is
the agility that enables us to move fast with new projects that makes a
positive impact and real difference to our business,” said Kawaljit
Singh, CTO of NDTV Convergence. “We are very impressed with the staff
and tech support teams of AWS, who have been most helpful in providing
support and guidance throughout our cloud journey. They worked
hand-in-hand with our team so that we are able to handle the massive
scale and unpredictability of workloads for the general election event
last year, and as a result, the entire process took place without any
hitch at all.”
Ferns N Petals is a leading flower and retailer in India with 194
outlets in 74 cities and delivery across 156 countries worldwide. Prior
to using AWS, Ferns N Petals was running its IT infrastructure in a
traditional datacenter. They turned to AWS in the year 2014 when their
business grew rapidly and decided to move their entire online business
to AWS. Since moving to AWS, they are able to manage rapid growth of
their users’ traffic that peaks at 80 percent during the festive
seasons. “Our experience with AWS over the past year has been excellent.
AWS is now the cornerstone in our growth strategy,“ said Manish Saini,
Vice President of online business for Ferns N Petals. “We have recently
launched two new businesses that include new overseas expansion that are
all running on AWS. We are now able to spend more time and resources in
areas that matter to our customers such as new mobile app development
that will enhance their buying experience.”
Novi Digital is a wholly owned subsidiary of STAR India, one of the
largest media and entertainment companies in India. The company uses AWS
to run hotstar, a flagship OTT platform for drama, movies and live
sporting events. With more than 20 million downloads in four months,
hotstar has seen one of the fastest adoptions of any new digital service
anywhere in the world. In fact, during one of the Cricket World Cup
matches, hotstar and starsports.com combined reached a record total of
over 2.3 million concurrent streams and more than 50 million video
views. “The reliability of the highly scalable AWS cloud platform has
enabled hotstar to break many records in the last four months,” said
Ajit Mohan, Head of Digital, STAR India. “AWS has been a key partner in
helping us deliver a compelling and seamless experience for millions of
users.”
AWS also has a vibrant ecosystem in India, including partners that have
built cloud practices and innovative technology solutions on the
platform. The AWS Consulting Partners in India include Accenture,
Blazeclan, Frontier, Intelligrape, Minjar, Progressive, PWC, SaaSforce,
SD2labs, Team Computers, Wipro, and many others. Among the AWS
Technology Partners in India are Adobe, Druva, Freshdesk, Indusface,
Microsoft, Newgen, RAMCO, SAP, Seclore and many others. For the full
list of the members of the AWS Partner Network, please visit: https://aws.amazon.com/partners/
About Amazon Web Services
Launched in 2006, Amazon Web Services offers a robust, fully featured
technology infrastructure platform in the cloud comprised of a broad set
of compute, storage, database, analytics, application, and deployment
services from data center locations in the U.S., Australia, Brazil,
China, Germany, Ireland, Japan, and Singapore. More than a million
customers, including fast-growing startups, large enterprises, and
government agencies across 190 countries, rely on AWS services to
innovate quickly, lower IT costs and scale applications globally. To
learn more about AWS, visit http://aws.amazon.com.
About Amazon
Amazon.com
opened on the World Wide Web in July 1995. The company is guided by four
principles: customer obsession rather than competitor focus, passion for
invention, commitment to operational excellence, and long-term thinking.
Customer reviews, 1-Click shopping, personalized recommendations, Prime,
Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire
phone, Fire tablets, Fire TV, and Amazon Echo are some of the products
and services pioneered by Amazon.
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Contacts:
Amazon.com, Inc.
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Source: Amazon Web Services, Inc.
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