Company offers new furry friends for Valentine’s Day
ST. LOUIS -- (Business Wire)
Build-A-Bear Workshop®, the interactive entertainment
retailer of customized stuffed animals, is continuing its support of The
Children’s Heart Foundation (CHF) this Valentine’s Day. For the fourth
year in a row, Guests can donate $1 to congenital heart defect research
when they check out at any Build-A-Bear Workshop retail location in the
United States, online at buildabear.com®
or by purchasing purple satin hearts in Canada throughout the month of
Last year, Build-A-Bear Workshop Guests raised over $178,000 for The
Children’s Heart Foundation, bringing the three year total to over
$594,000. This donation funds research into the most common and deadly
birth defect in the United States.
Guests can also give the gift of a hug or kiss this Valentine’s Day with
new lovable furry friends. Hugs-A-Plenty Puppy ($16) and LOVE Hello
Kitty® ($23) make adorable Valentine’s Day gifts. Personalize these
sweet friends with clothing, accessories, sounds and scents to make the
Guests can also give back at Bearville.com™
- the company’s virtual world and entertainment destination. Through
March 31, Guests can choose to donate a portion of the proceeds from the
purchase of Bearville Outfitters® Virtual Stuff Game Cards to
The Children’s Heart Foundation when activating their cards.
Build-A-Bear Workshop believes in the teddy bear philosophy of being
good people and good bears. Since its inception in 1997, the company has
shared the hug of a teddy bear wherever needed in local communities and
abroad. Build-A-Bear Workshop has given Guests a voice in supporting the
causes that are important to them and through its corporate donations
and foundation grant programs, has given more than $31 million to
children’s health and wellness, animals, literacy and other important
About Build-A-Bear Workshop, Inc.
Build-A-Bear Workshop, Inc. is the only global company that offers an
interactive make-your-own stuffed animal retail-entertainment
experience. There are more than 400 Build-A-Bear Workshop stores
worldwide, including company-owned stores in the U.S., Puerto
Rico, Canada, the United Kingdom and Ireland, and franchise stores
in Europe, Asia, Australia, Africa, the Middle East, Mexico and South
America. Founded in St. Louis in 1997, Build-A-Bear Workshop is the
leader in interactive retail. Brands include make-your-own Major League
Baseball® mascot in-stadium locations, and Build-A-Dino®
stores. Build-A-Bear Workshop extends its in-store interactive
experience online with its award winning virtual world website at Bearville.com™.
The company was named to the FORTUNE 100 Best Companies to Work For® list
for the fifth year in a row in 2013. Build-A-Bear Workshop (NYSE: BBW)
posted total revenue of $394.4 million in fiscal 2011. For more
information, call 888.560.BEAR (2327) or visit the company’s
award-winning website at buildabear.com®.
About The Children’s Heart Foundation
Established by Betsy Peterson in 1996, The Children’s Heart Foundation
(CHF) is the country’s leading organization solely committed to fund
congenital heart research. Since 1996, CHF has funded 52 research
projects with more than $5.3 million. CHF is a national 501(c)(3)
tax‐exempt charitable organization that does not receive any government
funding. The goal of the foundation is to bring health, hope and
happiness to children and families impacted by congenital heart defects,
the most common birth defect in the United States. This objective is
accomplished by funding the most promising research to advance the
diagnosis, treatment and prevention of congenital heart defects. For
more information, please visit: www.childrensheartfoundation.org.
We would like to thank you for your interest in covering our business.
As you write your story, we would ask that you use our full name:
Build-A-Bear Workshop® and that when referencing the process
of making stuffed animals you use the word “make” not “build.”
Build-A-Bear Workshop is our well-known trade name and our registered
trademark of Build-A-Bear Retail Management, Inc. Build-A-Bear Workshop® should
only be used in capital letters to refer to our products and services
and should not be used as a verb.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130207006289/en/
Build-A-Bear Workshop, Inc.
Shannon Lammert, 314-423-8000,
Saunders, 314-423-8000, ext. 5293
Source: Build-A-Bear Workshop, Inc.
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