-
Ford projects the SUV segment will continue growing, accounting for
more than 45 percent of the non-premium U.S. retail industry in the
next five to seven years
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Ford is well-positioned for further SUV growth, with plans to add five
all-new SUVs to its North American lineup by 2020
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New 2018 Explorer strengthens Ford’s most well-known SUV, giving
customers upgraded style, technology improvements and more choice,
including an available 4G modem with standard new Wi-Fi hotspot for up
to 10 devices, plus SYNC® 3
Company Website:
http://corporate.ford.com/
NEW YORK -- (Business Wire)
Ford sees the SUV segment growing further – accounting for more than 45
percent of the non-premium U.S. retail auto industry in the next five to
seven years. Ford is well-positioned for this growth, with plans to add
five all-new SUVs to its lineup in North America by 2020.
This Smart News Release features multimedia. View the full release here:
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The new 2018 Explorer strengthens Ford’s most well-known SUV, giving customers upgraded style, technology improvements and more choice, including an available 4G modem with standard new Wi-Fi hotspot for up to 10 devices, plus SYNC® 3. (Photo: Business Wire)
Demographics are driving the anticipated trend, as more millennials and
baby boomers favor the functionality and technology SUVs bring.
“In the 1990s, SUVs defined the unstoppable American spirit, and once
again, we’re seeing a utility boom take hold with a whole new generation
of customers,” said Mark LaNeve, Ford vice president, U.S. marketing,
sales and service. “Two sets of consumers – millennials and baby boomers
– are driving this growth, and Ford will be ready with a full portfolio
of SUVs to meet their needs.”
Today, 35- to 44-year-olds buy more midsize and large SUVs than any
other demographic – and even more millennials are expected to join this
SUV-loving group as they age. Baby boomers – already buying nearly 30
percent of small SUVs – are expected to lean even more heavily into SUVs
as they age, with the youngest in this group turning 53 years old this
year.
Ford already has a full utility lineup – including the fun, capable and
connected EcoSport, technology-packed Escape, stylish Edge crossover,
all-new full-size Expedition that’s the smartest, most adaptable and
capable ever, and now, the new Explorer that’s on its way.
For 2018, Explorer has been further upgraded, providing customers
freshened front and rear styling details, even better technology and
more choice.
Explorer offers an available 4G embedded modem that includes a Wi-Fi
hotspot and supports as many as 10 devices at once – up to 50 feet away
from the vehicle.
It also features SYNC Connect, which allows owners to connect with
Explorer remotely using FordPass® to start, lock, unlock and
locate their vehicle from almost anywhere – while also allowing access
to important vehicle diagnostic information.
This technology joins such existing features as enhanced active park
assist, which uses ultrasonic sensors and electric power-assisted
steering to help drivers with parallel and perpendicular parking;
park-out assist, which helps drivers pull out of parallel parking spots;
and intelligent all-wheel drive with Terrain Management System™,
which enables improveddrivingcapabilityby
sending power where needed.
For 2018, Explorer also offers a newly available Safe and Smart Package
that combines high-demand driver-assist features for a great value. The
package includes:
- Adaptive cruise control and collision warning with brake support uses
radar to detect moving vehicles directly ahead, and changes cruising
speed if necessary
- Blind Spot Information System uses radar to trigger a warning
when another motorist is in the driver’s blind spot
- Cross-traffic alert uses radar to help alert drivers to
oncoming traffic when backing out of a parking space
- Lane-keeping system automatically detects left- and right-hand
road lane markings using front camera system. A vibration in the
steering wheel alerts the driver if the vehicle begins to drift out of
its lane. System can also provide steering torque to help guide the
vehicle back into the lane if needed
- Auto high-beams use windshield-mounted cameras to automatically
switch between high-beam and low-beam settings when oncoming traffic
is detected
- Rain-sensing wipers
Drivers can opt for five different series featuring three different
engines including a 2.3-liter EcoBoost® four-cylinder that
delivers 280 horsepower at 5,500 rpm and 310 lb.-ft. of torque at 3,000
rpm. Explorer Sport and Platinum edition models are equipped with a
3.5-liter twin-turbocharged EcoBoost V6 featuring new quad exhaust tips.
The engine generates 365 horsepower at 5,500 rpm and 350 lb.-ft of
torque at 3,500 rpm.
Customers have more personalization options for 2018 with four new
exterior color choices – Burgundy Velvet Tinted Clearcoat, Cinnamon
Glaze, Platinum Dune Tricoat and Blue Metallic. Explorer gets five new
wheel choices as well.
The 2018 Explorer arrives at dealerships this fall. It is built at
Chicago Assembly Plant.
About Ford Motor Company
Ford
Motor Company is a global automotive and mobility company
based in Dearborn, Michigan. With about 201,000 employees and 62 plants
worldwide, the company’s core business includes designing,
manufacturing, marketing and servicing a full line of Ford cars, trucks
and SUVs, as well as Lincoln luxury vehicles. To expand its business
model, Ford is aggressively pursuing emerging opportunities with
investments in electrification, autonomy and mobility. Ford provides
financial services through Ford Motor Credit Company. For more
information regarding Ford and its products and services, please visit www.corporate.ford.com.
For news releases, related materials and high-resolution photos and
video, visit www.media.ford.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170410006283/en/
Contacts:
Ford Motor Company
Becky Sanch
313.594.4410
bsanch@ford.com
Source: Ford Motor Company
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