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Ford to Premiere New Vehicle, Unveil In-Car Technology at Mobile World Congress, CEO Mark Fields to Deliver Keynote

2016-02-09 06:00 ET - News Release

  • Ford at Mobile World Congress will introduce a new vehicle for Europe, unveil new in-car technology and outline the latest Ford Smart Mobility developments
  • Ford President and CEO Mark Fields will deliver a keynote at 14:00 CET on Feb. 22
  • Ford also will later in the week announce Ford Smart Mobility Game Challenge winner


Company Website: http://corporate.ford.com/
COLOGNE, Germany -- (Business Wire)

Ford will introduce a new vehicle for Europe, unveil new advanced in-car technology and detail the latest progress on the Ford Smart Mobility plan at Mobile World Congress in Barcelona.

Ford President and CEO Mark Fields will announce the news in a keynote speech at 14:00 CET on Feb. 22, in Auditorium 1, Hall 4, Conference Village.

Ford is exhibiting for a fifth consecutive year at the world’s biggest mobile event, which last year attracted 94,000 attendees from 200 countries. This year, Fields will highlight developments in mobility, connectivity, customer experience, autonomous vehicles and data and analytics.

Also at Mobile World Congress, Ken Washington, vice president, Ford Research and Advanced Engineering, will announce the winners of the Ford Smart Mobility Game Challenge at the Ford stand on Fira Gran Via, Hall 3, stand #C20 at 10:00 CET on Feb. 24. Launched at Gamescom, the challenge invited developers to create concepts that could help to inspire mobility solutions.

Ford will be exhibiting at App Planet, Hall 1, stand #A38, where developers are encouraged to visit and share their ideas. Ford Mobile World Congress media materials can be accessed on Feb. 22 from http://mwc2016.fordpresskits.com.

About Ford Motor Company

Ford Motor Company is a global automotive and mobility company based in Dearborn, Mich. With about 199,000 employees and 67 plants worldwide, the company’s core business includes designing, manufacturing, marketing financing and servicing a full line of Ford cars, trucks, SUVs and electrified vehicles, as well as Lincoln luxury vehicles. At the same time, Ford is aggressively pursuing emerging opportunities through Ford Smart Mobility, the company’s plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience and data and analytics. For more information regarding Ford, its products worldwide or Ford Motor Credit Company, visit www.corporate.ford.com.

Ford of Europe is responsible for producing, selling and servicing Ford brand vehicles in 50 individual markets and employs approximately 53,000 employees at its wholly owned facilities and approximately 68,000 people when joint ventures and unconsolidated businesses are included. In addition to Ford Motor Credit Company, Ford Europe operations include Ford Customer Service Division and 24 manufacturing facilities (16 wholly owned or consolidated joint venture facilities and 8 unconsolidated joint venture facilities). The first Ford cars were shipped to Europe in 1903 – the same year Ford Motor Company was founded. European production started in 1911.

For news releases, related materials, photos and video, visit www.fordmedia.eu or www.media.ford.com.

Follow www.twitter.com/FordEuor www.youtube.com/fordofeurope

Contacts:

Ford Motor Company
Sandra van Tongern
svantong@ford.com

Source: Ford Motor Company

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