BigBand partners with CLAdirect to enable bandwidth-efficient, high quality video services

REDWOOD CITY, Calif. -- (Business Wire)

BigBand Networks, Inc. (NASDAQ:BBND), today announced that CPE Santa Rosa, a service provider in Argentina, has deployed the BigBand Broadband Multimedia-Service Router 1200 (BMR®) to upgrade its network to deliver video services with the highest degree of reliability and quality viewing experience. BigBand partnered with CLAdirect, a proven distributor of IP networking solutions in Latin America and the Caribbean markets, to architect and deploy the digital migration solution.

“BigBand provided the level of professionalism and technical expertise essential to meeting our time to market requirements to expand our channel line-up and be more competitive,” said Professor Oscar Nocetti, President of CPE Santa Rosa. “The BigBand BMR platform enables us to convert to an all-digital environment, so we can provide our subscribers with an exciting expansion of quality programming content. We selected the BigBand BMR because the platform is reliable, scalable and easy-to-use, and because of BigBand's track record of world-class field engineering support.”

The BigBand BMR1200 is a robust platform designed from the ground up to be carrier-class and offer five 9's availability. It’s field-proven, having been deployed by over 200 service providers worldwide, including 8 of the top 10 Multiple System Operators (MSOs) in North America, and in over 5,000 installations. It is designed to support a variety of applications including digital simulcast, digital TV management, digital ad insertion, HDTV and switched digital video (SDV). Offering a rich array of bandwidth management functionality, the BMR can help speed the migration from broadcast to IP video-based services and to cost-effectively scale from hundreds of subscribers to millions.

"The BigBand BMR is one of the most widely-deployed, versatile digital video networking platforms in the world and its selection by CPE Santa Rosa underscores the platform's reliability," said Ricardo La Guardia, Senior Director of Sales for Latin America at BigBand. "Being able to help our customers stay ahead of the competition by rapidly expanding their service offerings is a huge asset. Increasingly, consumers in Latin America are demanding video anywhere, anytime, on any device. We believe our solutions, combined with our partnership with CLAdirect, strengthen our value proposition in Latin America to support the digital and IP migration in this region.”

About BigBand Networks

BigBand Networks, Inc. [NASDAQ: BBND] provides broadband service providers with innovative digital video networking solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand's video-networking platforms that are built to enable efficient and reliable delivery across a wide range of services, including digital TV, high definition TV, advanced advertising, IPTV, video-on-demand and interactive TV. BigBand Networks has done business with more than 200 customers in North America, Asia and Europe -- including seven of the ten largest cable and telco service providers in North America. BigBand Networks is based in Redwood City, Calif., with offices worldwide. For additional information about the company, please call +1.650.995.5000, email info@bigbandnet.com or visit www.bigbandnet.com.

About CLAdirect

CLAdirect is the expert distributor of IP networking solutions in Latin America and the Caribbean. Since 1997, the company has worked closely with its clients to design, sell, install, configure, and support all types of solutions for internetworking throughout the region, in cost efficient ways. CLAdirect is headquartered in Miami and extends its reach through local offices Argentina, Chile, Colombia, Ecuador, Guatemala, Panamá, Perú, Puerto Rico and Venezuela.

www.CLAdirect.com

BigBand Networks’ brand and product names are service marks, trademarks or registered trademarks of BigBand Networks, Inc. in the United States and other countries. All other marks are the property of their respective owners.

This release contains "forward-looking statements" as defined under the U.S. Federal Securities Laws, including the Private Securities Litigation Reform Act of 1995 and is subject to the safe harbors created by such laws. Forward-looking statements may relate to, but are not limited the programming potential and other potential benefits expected to be derived by customers from the use of BigBand’s BMR 1200 platform. Forward-looking statements are based on current expectations that involve a number of uncertainties and risks that may cause actual events or results to differ materially. Factors that could cause actual events or results to differ materially include, among others, the following: rapid technological change that can adversely affect the demand for BigBand’s BMR platform, design flaws in BigBand’s BMR platform, or announcements by competitors. These and other risks may be detailed from time to time in BigBand’s periodic reports filed with the Securities and Exchange Commission, copies of which may be obtained from www.sec.gov. BigBand Networks is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. Information contained in our website is not incorporated by reference in, or made part of this press release.

Contacts:

Aries MarketMasters
Dawn Danaher, +1-714-378-5841
Melissa Malley, +1-650-961-1989
BigBand@ariesmm.com

Source: BigBand Networks, Inc.