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Ford EcoBoost® Challenge gives consumers across America a
fun and free weekend opportunity to test drive the hottest and most
innovative Ford products and features
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For 2015, EcoBoost Challenge expands to 17 cities, and provides
participants a chance to win an EcoBoost-powered 2015 Ford Edge
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EcoBoost Challenge features the most highly anticipated Ford models,
including all-new 2015 F-150 and Mustang; consumers can register at ecoboostdrive.com
Company Website:
http://corporate.ford.com/
DEARBORN, Mich. -- (Business Wire)
Ford Motor Company is once again giving fans and potential customers in
17 cities across America a chance to get behind the wheel of its latest
products, with its third EcoBoost® Challenge consumer drive
tour launching next month.
EcoBoost Challenge expands to 17 cities in 2015, and will provide five
unique drive experiences in Ford products. In a new incentive this year,
participants will have an opportunity to win an EcoBoost-powered 2015
Ford Edge, and can earn additional entries in the sweepstakes by
bringing guests with them to the event.
Kicking off March 7 at Miami’s Sun Life Stadium, EcoBoost Challenge gets
consumers behind the wheel of some of Ford’s most popular vehicles,
including back-to-back drives with competitor vehicles. More than 28,000
people took part in last year’s EcoBoost Challenge.
“With EcoBoost engines now available across 100 percent of our U.S.
light-duty lineup, the EcoBoost Challenge lets consumers experience this
innovative technology that helps Ford deliver better fuel economy with a
more engaging driving experience than the competition,” said Michele
Bartlett, Ford group marketing manager for large cars and SUVs. “Not
only is the EcoBoost Challenge a lot of fun, but getting people in the
driver’s seat is the best way for them to experience the craftsmanship,
innovation and performance of the Ford lineup.”
2015 EcoBoost Challenge participants will have a chance to drive some of
Ford’s most anticipated new models, including the all-new 2015 Ford
Mustang and all-new 2015 Ford F-150 – the toughest, smartest, most
capable F-150 ever. Also on hand will be the all-new 2015 Ford Edge, new
2015 Expedition, plus Escape, Fusion Hybrid and Transit Connect Wagon.
With its new 2.7-liter EcoBoost engine with standard Auto Start-Stop,
the 2015 Ford F-150 resets the bar in light-duty pickup truck
performance, capability and efficiency, with class-leading EPA-estimated
ratings for gasoline-powered full-size pickups. The 2015 Ford Mustang
features an all-new available 2.3-liter EcoBoost engine, and the 2015
Ford Edge comes standard with a twin-scroll 2.0-liter EcoBoost
four-cylinder or an available 2.7-liter EcoBoost V6.
At this year’s event, EcoBoost Challenge participants can take part in
the ST Reaction Time Challenge, testing their reflexes in both Fiesta ST
and Focus ST, and driving the all-new 2015 F-150 and Edge against the
competition. A dedicated course for the all-new 2015 Mustang EcoBoost
will highlight the model’s elevated performance and handling. A Street
Drive will highlight Ford’s innovative park assist technologies, and
hybrid fans will have an opportunity to put the Fusion Hybrid through
its paces.
As an added bonus, the 2015 EcoBoost tour also includes a “ShiftPhobia”
boot camp giving consumers a hands-on clinic on the basics of driving a
manual – complete with on-course driving instruction from a professional
driver.
By combining advanced engine technologies such as turbocharging, direct
injection and variable valve timing, Ford EcoBoost engines can help
customers conserve fuel without sacrificing power. In North America,
EcoBoost sales make Ford the leader in turbocharged direct-injected
gasoline engines in high-volume passenger vehicles such as Fusion,
F-150, Edge and Escape. For 2015, 100 percent of Ford’s U.S. light-duty
vehicle lineup is available with an EcoBoost engine.
2015 EcoBoost Challenge events will take place on Saturdays in March,
April, May and June in the 17 cities listed below. Each venue will
feature four closed-course setups, plus the street-based park assist
route, including an ST Reaction Time Challenge layout, a dedicated
Mustang EcoBoost course, “ShiftPhobia” manual transmission driving
instruction, and an EcoBoost Challenge Drive allowing participants to
drive Ford products against the competition.
Participants must register. Pre-registration is live now at ecoboostdrive.com.
Space is limited and available on a first-come, first-served basis.
Events are open 9 a.m. to 6 p.m. in most markets. Locations and dates
are:
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Miami: Sun Life Stadium, March 7
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Los Angeles: Santa Anita Park, March 14
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Dallas: AT&T Stadium, March 21
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Washington, D.C.: FedEx Field, March 28
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Houston: NRG Park, April 18
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Louisville, Kentucky: Papa John’s Cardinal Stadium, April 25
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Phoenix: WestWorld, May 2
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Concord, North Carolina: Charlotte Motor Speedway, May 2
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Seattle: Emerald Downs, May 9
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Chicago: Arlington Park, May 9
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Cincinnati: Forest Fair Village Mall, May 30
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Pittsburgh: Pittsburgh International Race Complex, May 30
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Orlando, Florida: Orange County Convention Center, June 6
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Philadelphia: Wells Fargo Center, June 6
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San Francisco: Oakland Alameda Coliseum, June 13
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Rochester, New York: Monroe Community College, June 13
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Minneapolis: Mall of America, June 20
About Ford Motor Company
Ford
Motor Company, a global automotive industry leader based in
Dearborn, Michigan manufactures or distributes automobiles across six
continents. With about 187,000 employees and 62 plants worldwide, the
company’s automotive brands include Ford and Lincoln. The company
provides financial services through Ford Motor Credit Company. For more
information regarding Ford and its products worldwide, please visit www.corporate.ford.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20150210005475/en/
Contacts:
Direct Impact for Ford Motor Company
Kristin Ford-Glencross,
646-407-5994
kristin.fordglencross@directimpact.com
or
Ford
Motor Company
Paul Seredynski, 313-390-5192
pseredyn@ford.com
Source: Ford Motor Company
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