Company Website:
http://www.smacksportswear.com
TORRANCE, Calif. -- (Business Wire)
Smack Sportswear (OTC-BB: SMAK) announces today it has hired the former
CFO of True Religion Apparel (TRLG) as the Company’s new CFO.
Bill Sigler, President and CEO of Smack Sportswear, stated, “We have
found the person we were looking for … Charles A. Lesser, former CFO of
True Religion Apparel. After reviewing a number of candidates, and
carefully examining their records, it was True Religion Apparel’s
success while Charles Lesser was CFO that caught my attention. He was
CFO when the company first traded on the OTC-BB with roughly the same
revenues we have presently. During his tenure as CFO at True Religion,
their sales skyrocketed to $160 million in 2007 (when he left the
company). I believe that the Smack Sportswear brand has more world-wide
appeal today than True Religion had in 2003, and that we can achieve
similar success with Charles as our CFO.”
Prior to True Religion, Lesser was an Officer at various private and
public companies including Weider Sporting Goods. During his three year
tenure as Weider’s CFO, the company’s revenues grew 300% and experienced
5x profit growth.
About Smack Sportswear
Smack Sportswear is the leading brand of custom designed team and beach
active apparel, with its primary focus on volleyball. Smack manufactures
its Southern California inspired apparel in its headquarters, only five
miles from the home of beach volleyball. This allows Smack to offer its
customers world-class responsiveness, supply chain excellence, and
un-compromised quality. Some of the top pros not only design, but also
test the product before it’s distributed. With many competitive
advantages, Smack is poised to be a leader in the athletic apparel
market. For more information, visit www.SmackSportswear.com.
Included in this release are "forward-looking statements" within the
meaning of Section 27A of the Securities Act of 1933, as amended, and
Section 21E of the Securities Exchange Act of 1934, as amended. Although
the company believes that the expectations reflected in such
forward-looking statements are reasonable, it can give no assurance that
such expectations reflected in such forward-looking statements will
prove to have been correct.The company's actual results could
differ materially from those anticipated in the forward-looking
statements.
Contacts:
Ibis Group
Stephen Gjolme, 949-852-8474
Source: Smack Sportswear