Life Time Fitness, Inc. (NYSE: LTM):
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New Year’s Resolutions: We all know they’re going to happen yet
only 8% who make them actually keep them. As Jan. 1 approaches,
Life Time says enough with the failed resolutions, and is inviting
everyone to make their health a priority in 2015 by opening its
doors to the first-ever Commitment
Day Festival – four days of complimentary fun, engaging and
invigorating activities for all ages. The Festival is open to the
public, including non-members who register online for the guest
list anytime through Jan. 4.
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Highlights Include:
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• Third Annual Commitment Day 5K Fun Run will start off the
celebration at 10 a.m. on Jan. 1 with hundreds of people all ages
participating. This 5K great outdoors tradition will be hosted at
Life Time Fitness Columbia. Registration is open now through race
day at commitmentday.com/maryland.
For those who prefer the great indoors, all Life Time clubs will
have several activities taking place to mark your commitment to
2015.
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• Daily Fit Talks and Workout Workshops to know, nourish
and move your body for optimal results like “How to Break Up with
Sugar” and using TRX straps to get a full-body workout.
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• Group Fitness & Training Events featuring top
Signature group fitness classes and sessions with top instructors.
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• Featured All Club Events including Alpha Training, a Yoga
Commitment Jam and an Indoor Tri powered by IRONMAN® with
a chance to win a 2015 IRONMAN entry.
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• Family Fun Events engaging the whole family with gym
activities and an indoor pool party.
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• Evening Celebrations with LifeCafe happy hours and social
cycles in our cycle studios.
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WHEN/ | | | Jan. 1 to 4: Commitment Day Festival | | | Jan. 1: 10 a.m.: Commitment Day 5K |
WHERE: | | |
Life Time Athletic Columbia and Rockville
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Life Time Athletic Columbia
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| | | *Festival activities and times vary by club | | | |
7220 Lee DeForest Drive, Columbia, MD 21046
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STORY IDEAS: | | |
- Human interest–how making a commitment has changed the lives of
local residents
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- Tips for success in 2015—know it, nourish it and move it
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- Anyone can try a Tri—what to know and how start with an Indoor Tri
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- Creating family committed to fitness—ideas for getting your
family moving
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- Joining a health club for the New Year? What to look for to
ensure success
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RESOLUTION | | |
- Every year 45% of Americans make resolutions yet only 8% achieve
them.
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STATISTICS | | |
- Top resolutions: lose weight, get organized, spend less/save
more, enjoy life more, be more fit
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- Quit smoking
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- 39% of people in their twenties keep resolutions/14% of people
over 50 achieve their resolutions
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| | | Source: University of Scranton. Journal of Clinical Psychology |
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Media are invited to attend the Commitment Day 5K Fun Run and
any of the Commitment Day Festival activities. |
A Life Time expert can be available anytime for taped or live
interviews. Please contact Amy Henderson at 952.229.7721 (office)
or 612.207.8139 (cell) or by email at ahenderson2@lifetimefitness.com. |
Source: Life Time Fitness, Inc.