Company Website: http://www.bluefly.com
NEW YORK -- (Business Wire)

Launching today, Bluefly (NASDAQ Capital market: BFLY) will unveil the latest edition of their wildly popular Closet Confessions series featuring classical singer and Dancing With The Stars finalist, Katherine Jenkins, who treats viewers to a private tour of her backstage dressing room. On their flash sale site, BelleandClive.com, Jenkins curates a collection of holiday gifts and stage-worthy dresses fit for any holiday soirée.

Bluefly caught up with Katherine before the last performance of a 5-city tour with classical music legend, Andrea Bocelli. She showcases her traveling wardrobe, including dresses from Suzanne Neville and Victoria Beckham, platform shoes from Charlotte Olympia, and essentials for long flights. She describes her style as very classic and feminine, saying, “I grew up being inspired by the black-and-white films of Hollywood… That kind of elegance and glamour – of people like Marilyn Monroe – was a real inspiration to me.”

Already a fixture in the UK who counts the queen among her fans, Katherine rose to prominence stateside while participating in ABC’s Dancing with the Stars in spring 2012. Since her second place finish on the program, the star says she couldn’t be happier she participated. “Everything’s changed now. I walk down the street and people say ‘Oh! You’re that dancer’… actually I’m a singer,” Katherine jokes.

In addition to Katherine’s Closet Confession, she takes over Belle & Clive this evening to curate an exclusive boutique inspired by her holiday album, This Is Christmas. The boutique is as elegant and beautiful as Katherine’s chart-topping voice – with glamorous evening gowns, soft sweaters, shimmering jewelry, and chic pumps taking center stage. Fast-clicking customers who shop Katherine’s boutique will receive a complimentary copy of her new album, This Is Christmas, while supplies last.

Katherine Jenkins joins a distinguished cast of past Confessors including actress Kerry Washington, blogging phenom Leandra Medine, stylist Brad Goreski, and Real Housewife Bethenny Frankel. Since its launch in April 2010, Closet Confessions has grown into a fashion and pop-culture phenomenon. Clocking more than 3 million views and snagging the 2010 Fashion 2.0 Award for Best Online Video, the series has driven record spikes in traffic. Kerry’s video was directed by Brian Quist. Quist, a documentary filmmaker, has worked with luminaries ranging from The Dalai Lama to Natalie Portman and with global brands such as Lancôme, Michael Kors, Allure Magazine, Vanity Fair and Vogue.

Founded in 1998, Bluefly, Inc. (NASDAQ SmallCap: BFLY) is a leading online retailer of designer brands, fashion trends and superior value. In 2011, Bluefly expanded its portfolio, launching Belle & Clive, a members-only shopping destination that presents highly-curated selections of important brands -- like Christian Louboutin, Gucci, and Prada -- via limited-time sale events.

Contacts:

Bluefly Inc.
Keira Lim, 212-944-8000
keira.lim@bluefly.com

Source: Bluefly, Inc.