Stockwatch

INVIGOR GROUP LTD
Symbol	HYROF
Recent Sedar Documents

Invigor Group Ltd (HYROF) Launches Shopping Ninja Real Time Price Comparison Browser Plug-In

2015-03-29 20:24 ET - News Release

Sydney, Australia, Mar 30, 2015 - (ABN Newswire) - Data analytics group Invigor Group Limited ("Invigor" or "the Company") (ASX:IVO) (OTCMKTS:HYROF) announced today that it has launched Shopping Ninja, Australia's first independent price comparison browser plug-in which provides consumers with real time price comparisons for products across the consumer electronics, white goods and alcoholic beverage categories from major Australian retailers. A mobile application (app) will also be made available in the coming months.

Australia's first independent consumer price comparison browser plug-in and mobile app

- Forecast revenue of $3m in first 12 months with expected growth to $20m within following two years

- Invigor will earn revenue from sales generated through Shopping Ninja

- Several million dollar investment in underlying technology platform

- Independent and retailer agnostic price comparisons initially established in consumer electronics, white goods and alcoholic beverage sectors

- Invigor's database contains information on around 100,000 retail products across the three verticals

Shopping Ninja initially works as a plug-in for the desktop versions of all major browsers utilising Invigor's own database which contains information on around 100,000 products across the initial three retail categories. It discretely notifies shoppers when and where the product they are browsing for is available at a lower price. All prices are updated daily, with some categories updated more frequently.

Invigor will receive a commission from sales generated through Shopping Ninja's use by consumers. In the first 12 months, the Company expects to generate revenue of $3 million, with expectations of this increasing to $20 million over the following two years. The forecast growth in revenue is based on Shopping Ninja being applied to new retail categories and other markets outside of Australia which are under consideration. The platform is expected to make a significant contribution to Invigor's future earnings.

Shopping Ninja is Invigor's first consumer-facing product with the underlying technology based on the Company's Business-to-Business (B2B) retail analytics solution which provides price comparison data to Australian retailers and brands in the consumer electronics, whitegoods and alcoholic beverage markets so they can measure pricing, marketing and brand share of voice trends. Invigor has invested several million dollars in the underlying technology platform to create this new Business-to-Consumer (B2C) platform.

Invigor's Executive Chairman Gary Cohen commented: "Shopping Ninja is truly transformative as it unobtrusively supports a user's natural online shopping experience to purchase more smartly. It is a game-changer for the Australian consumer and a great example of how the deployment of data analytics in an easy to use application like Shopping Ninja is giving the edge back to the consumer. It's essentially a personal shopping assistant that automatically finds the lowest prices when you shop online."

"Launched initially as a consumer preview to a limited audience, we look forward to this feedback ahead of a public launch in May. Shoppers will be able to seek out the best price for their favourite beer or whisky (something that is truly unique today) or for a TV or camera, by deploying Shopping Ninja from their desktop or smart device. The alcoholic beverage industry is particularly complex to cover and we have done the hard work for our B2B product to enable the consumer to benefit. Shopping Ninja will measure pricing from all major Australian retailers daily to ensure there is a comprehensive independent price comparison. Shoppers can even be alerted when their chosen product reaches a desired price."

"The launch of Shopping Ninja is an important milestone for Invigor and we are encouraged by its potential. Our B2B Insights Retail Analytics and Insights Visitor Analytics platforms are also experiencing solid market interest with a number of significant trials underway and we expect to update the market with some positive developments with both divisions in the very near future."

Shopping Ninja Consumer Preview can be installed as a free download from:
http://www.shoppingninja.com.au/consumer preview

To view the Ninja Presentation, please visit:
http://media.abnnewswire.net/media/en/docs/79645-ASX-IVO-850442.pdf

About Invigor Group Limited:

Invigor Group is a leading information technology and digital solutions company. It specialises in innovative business intelligence, big data solutions for businesses and consumers which are supported by strategic consulting, development and marketing services. Invigor delivers its cloud based solutions to a broad range of clients including: retailers, brands, mobile network providers, local and state governments, advertising and media agencies.

Contact:

 
Gary Cohen
Executive Chairman/CEO
T: +61-2-8251-9600
www.twitter.com/InvigorGroup